Navigating CX for Telcos: how to hyper-personalise in a privacy-safe way
CRM and transaction data are not enough. Telcos struggle to get a 360-degree customer view because so much data is still siloed across functions. This is a massive opportunity, worth Billions. With the data they have, telcos can create the best personalized experiences for their customers. However, to activate this data, Telcos need a platform that includes new privacy-safe methods. Embedded privacy is a new technique that can unlock the Network data that offers Telcos a unique competitive advantage. Privacy is just the first of several solutions required. Extracting customer insight from network data requires processing billions of records, some in near real-time. Plus, new AI-enabled methods can extract human meaning, to drive hyper-personalized marketing and CX.
Join our webinar to:
-
Learn why Telcos need to use Network data to remain competitive
-
Find out how embedded privacy protects both customers and data
-
Discover how AI can extract human meaning from Network data
-
See how to activate your data at scale with a Customer Intelligence Platform
Speakers :
Bill Danner, EVP, Intent HQ Americas
Sharifah Amirah, President, Intent HQ Americas
Sheryl Kingstone, Research Vice President & General Manager - VOCUL