Business Intelligence VS Predictive Analytics: Key Differentiators

Aashish Yadav | May 18, 2022 | 417 views

Business Intelligence VS Predictive Analytics: Key Differentiators
Predictive analytics and business intelligence have become some of the most important tools for businesses because of their outstanding capabilities. Most people believe that predictive analytics is a part of business intelligence (BI), but that is not the case.

If we look at the definition of business intelligence, we can argue that predictive analytics actually falls under the umbrella of BI, but that's not entirely true. While that definition is pretty much correct for both terms, if we dig down a little deeper, we will see that there are significant differences between business intelligence and predictive analytics in both practices as well as theories.

Let’s drill down to understand the key differentiators between predictive analytics and business intelligence.

Key Differentiators: Predictive Analytics VS BI

BI seeks to answer queries like "what happens now" and "what is happening now," whereas predictive analytics tries to predict "what will happen" and provides a more practical method to assess information.

  • Data
Raw data is processed into insights for direct consumer use during the business intelligence process. With predictive analytics, unstructured data is turned into structured data that can be used to make predictions about the future.

  • Decision
Users can make decisions based on insights provided by business intelligence. Businesses can use predictive analytics to make decisions based on facts, data sets, and predictions.

  • Purpose
The objective of business intelligence tools is to equip users with information about their company's historical data performance. Predictive analytics utilizes forecasting techniques to help in the solving of complex business challenges.

  • Methods
Business intelligence uses data visualization, data mining, reporting, dashboards, OLAP, etc., with previous performance indicators. Predictive analytics predicts future occurrences and analyzes raw data patterns.

  • Technologies
Ad-hoc reporting technology, alerting technology, and other technologies are covered in business intelligence. Predictive analytics includes technologies such as predictive modeling, forecasting, etc.

Use Predictive Analytics in Business Intelligence to Optimize Marketing Efforts

Businesses now have a plethora of information about their customers’ and target audience's purchasing patterns and preferences, all thanks to business intelligence insights. With all of this information, predictive analytics can determine the possibility of a consumer purchasing a product, allowing businesses to target their marketing efforts on customers who are more likely to purchase their items. Businesses that employ predictive analytics and business intelligence solutions can constantly remain one step ahead of their competition.

Summing Up

At times, the sheer variety of tools available can be intimidating, and misinformation can sometimes hamper the selection process of technology. Business intelligence and predictive analytics are two of the most productive technologies in the market, but when combined, they can do wonders for businesses.

Spotlight

ZAP Business Intelligence

ZAP BI is a data management and analytics platform that automates the management, integration, and modeling of data from many sources. Graphical interfaces and powerful architectural flexibility enable customization to meet the most demanding reporting needs. Enterprise-class analytics provide rich visualization and data exploration across any device. Built-in controls make it easy to manage system administration and the governance of data quality, security, and usage.

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Business Intelligence, Big Data Management, Big Data

Choose the Right BI Solution: Top Business Intelligence Companies

Article | August 17, 2023

Explore the top business intelligence and analytics solution providers and discover how these tailored and innovative BI solutions meet the unique needs of organizations across various sectors. Organizations constantly seek innovative solutions to unlock the power of their data and extract valuable insights. In this data-driven space, business intelligence and analytics solutions have become indispensable tools for navigating the complexities of data analysis. These BI solutions empower businesses to explore, analyze, and visualize their data, providing actionable insights, trend identification, and driving overall business success. This article delves into the realm of business intelligence and analytics, highlighting the key players in the industry and showcasing their distinct offerings and capabilities. From scalable analytics on big data platforms to interactive visualizations and real-time insights, these BI solutions cater to the diverse needs of organizations across various industries. With a wide array of solution providers to choose from, organizations have the opportunity to select the solution that best aligns with their unique requirements, enabling them to master BI and fully unleash the potential of their data resources. 1. Yellowfin BI Yellowfin BI is a prominent business intelligence solutions provider known for its user-friendly analytics platform. It sets itself apart by emphasizing simplicity and intuitive design, making it easy for users to navigate and leverage the power of analytics. The platform offers interactive dashboards, real-time data updates, and advanced data visualization tools. It also supports collaborative analytics and data storytelling, empowering users to create compelling narratives that communicate insights collectively. Furthermore, the mobile access feature ensures that users can stay connected to their data even while on the move, enabling timely decision-making. Data security is a top priority for Yellowfin BI, offering robust features such as role-based access controls and encryption. These measures ensure that data remains secure and protected throughout the analytics process. 2. GoodData GoodData is a leading business intelligence company, renowned for its cloud-based analytics platform. The platform offers a comprehensive range of features designed to meet the diverse needs of businesses. It seamlessly combines data integration, visualization, and reporting capabilities, allowing organizations to make sense of their data and derive valuable insights. GoodData excels in connecting with various data sources, whether internal or external and consolidating them into a unified view for analysis. Additionally, the platform goes beyond traditional analytics by providing robust tools and APIs that allow businesses to embed analytics directly into their applications or customer-facing portals. This seamless integration empowers users to access data insights within their existing workflows. Moreover, GoodData prioritizes data security and compliance, offering features such as role-based access controls, data encryption, and audit logs to protect sensitive information. 3. Pyramid Analytics Pyramid is a trusted business intelligence solutions provider. Its Decision Intelligence Platform offers a seamless and efficient decision-making environment. The AI-driven platform integrates data preparation, business analytics, and data science into a unified environment, enabling businesses to fully leverage their data assets and address challenges posed by data silos and disparate self-service analytics tools. Pyramid simplifies complex data landscapes by harnessing artificial intelligence to streamline decision-making processes. In addition, the platform strongly emphasizes enterprise-level collaboration and governance, offering a centralized hub for teams to collaborate, share insights, and ensure data consistency throughout the organization. 4. AtScale AtScale is a business intelligence company specializing in data virtualization and analytics. The company enables organizations to leverage the power of big data by creating a unified and simplified view of their data infrastructure. AtScale's unique offering lies in its ability to provide a semantic layer that abstracts the complexities of underlying data sources, making it easier for users to access and analyze data without requiring extensive technical skills. By virtualizing data, AtScale eliminates the need for data replication, reducing storage costs and ensuring data consistency across the organization. The platform supports a wide range of data platforms and cloud providers, allowing businesses to seamlessly connect and analyze data from various sources. AtScale also offers advanced analytics capabilities, including OLAP (Online Analytical Processing) and multidimensional analysis, empowering users to derive valuable insights from their data. 5. DataWeave DataWeave is an advanced Software-as-a-Service (SaaS) solutions provider that offers a digital commerce analytics platform for consumer brands and retailers. Through the platform’s digital shelf analytics capabilities, brands can effectively measure and optimize key performance indicators (KPIs) such as content audit, availability, share of search, promotions, and ratings. DataWeave also provides brand protection services, helping consumer brands maintain their brand integrity by monitoring Minimum Advertised Price (MAP) pricing and identifying counterfeit products in e-commerce channels. The platform's AI-powered pricing intelligence solution equips retailers with valuable insights to optimize their pricing strategies, improving margins and revenues. In addition, DataWeave's assortment analytics solution enables retailers to curate winning assortments, fostering customer loyalty, driving higher retention and repeat purchases. 6. Dimensional Insight Dimensional Insight is a renowned business intelligence software company that excels in providing tailored business intelligence and analytics solutions across diverse industries. Diver Platform, the company's flagship product, empowers users to seamlessly integrate, model, analyze, and visualize data from multiple sources. With a keen focus on industry-specific needs, Dimensional Insight offers specialized applications for healthcare, wine and spirits, manufacturing, and distribution sectors. These tailored solutions enable organizations to gain valuable insights and make informed business decisions. The Diver Platform enables users to easily create stunning reports and dashboards, explore data with a simple click, and share insights with others. It also has unique features such as no database requirement, data compression and optimization, and data integration from multiple sources and formats. 7. InetSoft InetSoft is a leading software company specializing in business intelligence and analytics solutions. Its web-based platform, InetSoft Style Intelligence, empowers users to effortlessly connect, transform, analyze, and visualize data from any source, enabling them to share valuable insights with others. Style Intelligence offers a range of powerful features, including data mashups, visual analytic dashboards, document reporting, self-service analytics, embedded analytics, and seamless integration with machine learning. The platform offers intelligent and personalized insights and recommendations by leveraging AI and ML. Moreover, InetSoft Style Intelligence is designed to be embedded and OEM-friendly, offering multi-tenant hosting, white-labeling, and flexible licensing models. With its versatility, the platform caters to various industries and use cases, such as sales and marketing, finance, operations, healthcare, education, and more. 8. 1010data 1010data is a leading business intelligence company that empowers organizations with advanced data insights and capabilities. The platform offers a comprehensive suite of tools specifically designed to handle large and complex datasets, equipping users with the ability to analyze, visualize, and derive meaningful insights from their data. 1010data can efficiently manage massive volumes of data, enabling users to explore and analyze information swiftly and effectively. The platform also provides a powerful set of data querying and transformation capabilities, allowing users to manipulate and refine data to suit their specific analysis needs. Additionally, 1010data's platform supports advanced analytics techniques, such as predictive modeling and machine learning. Collaborative features are another key aspect of the platform, enabling users can easily collaborate on data analysis projects, share insights, and generate reports to facilitate effective decision-making processes. 9. Kyvos Insights Kyvos Insights is a business intelligence solutions provider specializing in scalable and high-performance analytics on big data platforms. Kyvos offers a unique approach to data analysis by leveraging Massively Parallel Processing (MPP) architecture and in-memory technology to deliver interactive and multidimensional analytics on large volumes of data. Users can explore data from various angles and dimensions without compromising performance, gaining valuable insights quickly. The platform seamlessly integrates with popular big data platforms like Hadoop and Snowflake, allowing organizations to leverage their existing data infrastructure. Kyvos Insights' advanced analytics features, such as Online Analytical Processing (OLAP), drill-downs, and data slicing, empower users to delve deep into their data and uncover valuable business trends. Moreover, Kyvos Insights offers a user-friendly interface with self-service analytics capabilities, empowering business users to explore and visualize data intuitively. 10. TARGIT TARGIT is a prominent software company specializing in accessible business intelligence and analytics solutions, recognized by its TARGIT Decision Suite. This suite facilitates simplified data utilization, catering to a diverse clientele. TARGIT empowers customers to enhance decision-making for improved profitability, productivity, and competitiveness by translating data into actionable insights. The company leverages its industry expertise and customer insights to solidify its foundation, thereby effectively translating intelligence into impactful decisions with a proven record of tangible business value. Its emphasis on cost-effectiveness ensures low Total Cost of Ownership (TCO), offering enduring value to customers and their organizations. Final Thoughts The landscape of business intelligence and analytics solutions is vast and constantly evolving as companies strive to harness the full potential of data for organizations. This article showcases the top business intelligence companies in the industry that offer tailored solutions to meet the unique needs of various sectors. These business intelligence companies deliver innovative and robust solutions that empower businesses to extract valuable insights from their data resources. With a strong commitment to user-friendly interfaces and powerful functionalities, they enable organizations to gain a competitive edge in the market. As businesses navigate the complexities of data analysis, the expertise and offerings of these top business intelligence companies become invaluable. Through their tools and technologies, organizations can unlock the true potential of their data, identify growth opportunities, and make informed decisions that drive success.Explore the top business intelligence and analytics solution providers and discover how these tailored and innovative BI solutions to meet the unique needs of organizations across various sectors.

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Leveraging Big Data for Competitive Advantage: Benefits

Article | April 13, 2023

Big Data has grown more valuable, helping businesses grow with features like real-time insights and enhanced decision-making; investing in a data strategy helps to stay ahead of the competition. Contents 1. Introduction 2. Leveraging Big Data for Competitive Edge and Sales Growth 3. Benefits of Big Data Analytics in Businesses 3.1 Improved Customer Insights 3.2 Enhanced Operational Efficiency 3.3 Better Decision-Making 3.4 New Product Development 3.5 Competitive Intelligence and Market Research 4. The Path Ahead 1. Introduction The benefits of big data for organizations have amplified with the advent of digital transformation and the prevalence of cloud technology, the Internet of Things (IoT), and ubiquitous internet access. A comprehensive data strategy has become a prerequisite for organizations to retain their competitive edge and leverage big data's advantages. Data analytics is widely employed across different industries and departments, including finance, human resources, and online retail, to glean insights into customer behavior and identify fraudulent activities. In addition, big data in business assumes a critical role in furthering social good by facilitating the monitoring of emissions and pollutants, aiding against climate change. 2. Leveraging Big Data for Competitive Edge and Sales Growth Big data is vital for companies seeking to gain a competitive edge and foster innovation in the current business landscape. By leveraging big data, companies can quickly extract valuable insights from vast amounts of data. This requires investments in tools & technologies, and skilled data analysts & scientists. With a robust big data strategy in place, companies optimize operations, identify new opportunities, and drive innovation. Furthermore, data analytics plays a crucial role in boosting sales by providing insights into customer behavior, preferences, and buying patterns. Companies can optimize their marketing, pricing, and product placement strategies through data analysis, thus leading to increased revenue. Real-time data enables businesses to adapt to market changes quickly, improving their agility and competitiveness. Therefore, developing data analytics capabilities is imperative for businesses to stay ahead and gain a competitive edge. 3. Benefits of Big Data Analytics in Businesses 3.1 Improved Customer Insights Big data has revolutionized how businesses gain a competitive edge through data analytics, offering improved customer insights by analyzing their behavior, preferences, and sentiment toward products. As a result, companies personalize experiences, segment audiences, map customer journeys, and enhance satisfaction. By analyzing data from multiple sources, companies create a 360-degree view of their customers and offer targeted marketing campaigns. 3.2 Enhanced Operational Efficiency Big data improves operational efficiency through predictive maintenance, supply chain optimization, and fraud detection. Predictive maintenance reduces downtime and increases productivity by identifying potential equipment failures. Supply chain optimization streamlines logistics processes, reducing shipping times and costs. Fraud detection identifies and prevents fraudulent activities, protecting businesses from financial losses. 3.3 Better Decision-Making Data-driven decision-making is one of the benefits of using big data, as it provides real-time insights into market trends, customer preferences, and key performance indicators. This helps companies make informed decisions to drive growth and success. Additionally, big data improves decision-making by providing real-time analytics for risk assessment and management, allowing businesses to identify and mitigate potential risks before they become major issues. 3.4 New Product Development Big data uses in businesses enable creation of innovative products and services by analyzing customer feedback and market trends. By gaining insights into customer needs and preferences, businesses identify new opportunities and optimize & innovate their products. 3.5 Competitive Intelligence and Market Research Big data is helpful in providing competitive intelligence and market research. Social listening is a way for businesses to use big data to gain insights into customer sentiment, preferences, and behavior. By analyzing conversations on social media, companies can identify areas for improvement and create effective marketing campaigns. Competitor analysis is another crucial use case for big data in business. By analyzing data on competitors' strategies, businesses can adjust their own strategies and gain a competitive edge. For example, companies can optimize their offerings by tracking competitors' pricing strategies, marketing tactics, and product offerings. 4. The Path Ahead With the continuous evolution of technology, the benefits of big data in business have become increasingly significant in day-to-day operations. The proliferation of digital transformation has provided companies with access to an overwhelming amount of data. In order to maintain a competitive edge, it is imperative for organizations to establish a comprehensive data strategy. However, merely collecting data is insufficient to leverage the potential of big data fully. Companies must possess the necessary tools and expertise to analyze and interpret it. This necessitates investment in advanced analytics tools, as well as the recruitment of data scientists and analysts who can extract valuable insights from the data.

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Mastering BI: Key Business Intelligence Events to Attend in 2023

Article | July 10, 2023

Explore top business intelligence events in 2023 to leverage unparalleled networking opportunities, engaging discussions, and cutting-edge technologies. Stay ahead and unlock the true potential of BI. The ability to harness data and make informed decisions has become paramount for success in the increasingly data-driven world. To stay ahead of the curve and leverage the power of data, professionals in this field must actively engage in continuous learning, networking, and exploring the latest trends and technologies. Fortunately, there are numerous business intelligence conferences and events that cater specifically to the needs of business intelligence professionals. These gatherings provide industry experts, thought leaders and practitioners a platform to share their knowledge, exchange ideas, and showcase cutting-edge solutions. This article will explore a curated list of top BI events to attend for business intelligence and analytics professionals. These events are designed to empower professionals in their journey toward data-driven excellence. Delve into the world of business intelligence and analytics and uncover the key features and benefits of each event. 1.2023 International Conference on Business Analytics for Operations Excellence & Resilience (BAOER 2023) July 15 - 17, 2023 | Singapore BAOER (Business Analytics for Operations Excellence & Resilience) is a highly anticipated annual meeting that serves as a premier platform for industry professionals, researchers, and practitioners to gather and explore the latest advancements in business analytics. The event encompasses various engaging activities, including keynote talks, invited talks, oral presentations, poster presentations, and online sessions. One of the distinguishing features of BAOER is its commitment to quality and academic rigor. The conference invites submissions of papers and abstracts on various topics related to business analytics for Operations Excellence & Resilience, which undergo a meticulous peer-review process by the esteemed Conference Technical Program Committee. Accepted papers are not only presented at the conference but also hold the opportunity to be published in the prestigious International Conference Proceedings. By bringing together a diverse group of authors and speakers from across nations and regions, BAOER fosters a vibrant exchange of ideas and fresh perspectives. Attendees can delve into both theoretical and practical aspects of Operations Excellence & Resilience, gaining valuable insights and building fruitful connections. 2.Melbourne Business Analytics Conference August 2, 2023 | Melbourne (Australia) In today's fast-paced world, where AI and automation play a pivotal role, businesses must adapt and embrace data and digital transformation to remain competitive. With this in mind, Melbourne Business Analytics Conference is, focused on the compelling theme of 'Leading the way: Navigating Data and Digital Transformation in the Age of AI & Automation.' This highly anticipated event will bring together esteemed analytics academics, executives, and practitioners from around the globe. The program will feature a lineup of distinguished speakers who will share their cutting-edge research, real-world experiences, and success stories. Over 600 board members, senior executives, and industry professionals will converge for a power-packed, one-day conference. It will serve as an exceptional platform for knowledge-sharing and networking opportunities. The conference aims to equip Australian businesses with the tools and insights needed to gain a distinctive advantage by harnessing the trilingual insights of business, technology, and mathematics. Participants can expect to immerse themselves in the latest advancements in Machine Learning, AI, and advanced Data Analytics business applications. These valuable insights will help organizations optimize their strategies, drive innovation, and make data-driven decisions. 3.OSU Business Analytics Conference 2023 October 4 - 5, 2023 | Portland (Oregon) Prepare to embark on a unique learning journey at the 4th annual Business Analytics Conference hosted by the Oregon State Center for Business Analytics. This in-person event offers an unparalleled experience, allowing participants to learn from esteemed analytics experts in a dynamic combination of hands-on activities and engaging lectures. This year's conference will strongly emphasize on AI trends, forthcoming technical breakthroughs, innovative applications of AI, and the implications and opportunities it presents for businesses. The panel sessions will feature industry experts alongside faculty members from the College of Business, Engineering, and Liberal Arts. This diverse range of perspectives ensures a comprehensive exploration of the subject matter. Gain invaluable insights into integrating AI programs into your daily operations & long-term planning, along with the growing impact of AI on business strategies, operations, and the workforce. The event will serve as a platform for stimulating discussions around the changes and opportunities that AI can bring and equip organizations with the knowledge and readiness required to navigate the AI landscape effectively. 4.Future Data Driven Summit 2023 September 27, 2023 | Online The Future Data Driven Summit is a prestigious online event that centers around the Microsoft Data Platform, offering attendees an unparalleled opportunity to stay updated on the latest developments in the field. This highly anticipated summit aims to provide valuable insights and knowledge pertaining to Data & AI, DevOps, PowerBI & Visualization, Integration & Automation, and cloud infrastructure. Catering to a diverse audience of IT professionals, data engineers & analysts, data scientists, AI & machine learning engineers, business analysts, and developers, the Future Data Driven Summit will ensure that each participant can derive immense value from the event. With its comprehensive range of topics and sessions, this summit will cater to the needs and interests of professionals across various domains within the data ecosystem. Attendees will be privileged to engage in informative sessions led by subject matter experts, witness hands-on demos of cutting-edge technologies, and gain profound insights from industry leaders' keynote speeches. By participating in these activities, attendees can expand their knowledge base, enhance their skill sets, and stay abreast of the latest trends and advancements in the Microsoft Data Platform. 5.TDWI Executive Summit for Analytics August 7 - 8, 2023 | San Diego (California) The TDWI Executive Summit for Analytics is an interactive and highly curated event specifically designed for business leaders, data science professionals, and IT executives who bear the responsibility of selecting, managing, and extracting value from analytics applications, AI/ML, business intelligence, and the underlying data that powers them. Organizations today constantly rely on analytics to drive innovation, attract and retain customers, improve operational efficiency, and effectively manage risk. However, TDWI has identified a common challenge many organizations face—struggling to progress in their analytics journey. These difficulties often result in user frustration, errors, and increased costs. By attending the TDWI Executive Summit for Analytics, participants can acquire invaluable knowledge on accelerating their analytics journey and achieving optimal business outcomes. The event places a specific focus on deriving the highest value from data assets through analytics and AI/ML into strategies for fostering stakeholder collaboration and effectively scaling analytics and AI/ML initiatives, including the implementation of MLOps—a methodology for managing the machine learning lifecycle. Additionally, the summit will explore emerging trends and technologies, such as generative AI, enabling attendees to stay ahead of the curve. 6.Business Intelligence & Analytics Conference Europe November 7 - 10, 2023 | London (UK) The Business Intelligence & Analytics Conference Europe presents a unique and immersive four-day experience focused on learning and networking. This exceptional business intelligence event offers attendees unparalleled opportunities to connect and collaborate with professionals from Europe and beyond. The conference will encompass five tracks and hosts over 45 sessions, ensuring a comprehensive and diverse range of topics to explore. Through a myriad of fascinating case studies, attendees can learn from various organizations' past successes and challenges. This firsthand knowledge-sharing provides invaluable practical insights that can be applied in real-world scenarios. Broadening knowledge and gaining insights from internationally renowned experts is a key highlight of the event. These experts bring their wealth of experience and expertise to the forefront, sharing innovative approaches and best practices that can drive success in business intelligence and analytics. A notable roster of esteemed organizations participated in the previous year's conference edition. Among notable names were Aizonic, Allianz, AstraZeneca, Bank of England, Dufrain, Volva Penta and many more. The presence of such esteemed organizations further reinforces the conference's credibility and significance within the industry. 7.Data & Analytics Live July 25, 2023 | Online Data & Analytics Live is a highly immersive event that brings a multitude of data and analytics professionals from across North America, offering a full day of learning, networking, and collaboration, catering to newcomers to the field and seasoned industry leaders. Attendees can expect to gain valuable insights and takeaways from renowned speakers sharing their insights into the solutions required to address the most pressing challenges faced by the data and analytics community. These thought leaders will provide invaluable perspectives and expertise, guiding participants toward effective strategies and innovative approaches. One of the key highlights of Data & Analytics Live is the opportunity to discover the latest trends and solutions provided by leading industry providers. Navigating uncharted territory in the data and analytics landscape can be complex, but this event will equip attendees with the knowledge and resources to navigate confidently. Data & Analytics Live will offer a glimpse into how data and analytics are revolutionizing businesses across industries and serves as a unique platform to interact with industry leaders, influential technologists, and pioneering data scientists shaping the future of data and analytics. 8.Customer Analytics Summit September 10 - 12, 2023 | Jersey City (New Jersey) The Customer Analytics Summit is an exciting event designed specifically for professionals in the data and customer insights community. Tailored to address the most pertinent issues in this field, the summit provides a unique opportunity to gain insights from highly successful leaders in data and customer insights. This event will offer an authentic peer-to-peer learning experience, fostering meaningful exchanges among professionals who understand the challenges and opportunities within the data and analytics space. The Customer Analytics Summit showcases renowned industry leaders who will share their expertise and experiences in maximizing the potential of data-driven insights. Attendees will discover how these leaders have harnessed data-driven, actionable insights to unlock exceptional customer value. In addition to insightful presentations, the summit will also provide focused individual discussion groups. These groups offer a platform for in-depth conversations on topics currently shaping the data and analytics landscape. Moreover, the summit will include interactive workshops that provide hands-on training on the latest tools, techniques, and strategies in data and analytics. The Customer Analytics Summit is a must-attend event for professionals seeking to stay at the forefront of the data and customer insights industry. 9.BI Innovation & Tech Fest September 18 - 19, 2023 | Sandton (South Africa) The business intelligence, analytics, and data environment is undergoing an extraordinary transition in today's rapidly evolving world. In this context, the annual BI Innovation & Tech Fest stands out as a premier event that celebrates and empowers individuals passionate about driving innovation in the business intelligence function from multiple perspectives - people, processes, and technology. This extraordinary BI event will provide attendees with a world-class experience, offering an unparalleled agenda that covers a wide range of topics critical to the industry. Whether exploring the latest advancements in AI and machine learning applied to business intelligence, mastering data reporting, visualization, and time analytics or delving into cloud-based BI and self-service BI, the event will present a comprehensive platform to stay ahead of the curve. One of the highlights of BI Innovation & Tech Fest is its emphasis on creating opportunities for networking and collaboration. Attendees will gain access to leading partners and vendors in the business intelligence space, providing valuable insights into cutting-edge technologies, tools, and solutions. The event will foster an environment where professionals can exchange ideas, forge new connections, and engage in meaningful conversations that drive innovation and excellence. 10.Big Data LDN (London) September 20-21, 2023 | Olympia London Big Data LDN (London) is the preeminent free-to-attend conference and exhibition in the UK, dedicated to data, analytics, and AI. With a host of renowned experts in these fields, the event equips attendees with the necessary tools to drive their most effective data-driven strategies. It will bring together over 180 leading technology vendors and consultants, providing a platform for in-depth discussions about business requirements and the latest advancements in the industry. One of the event's key highlights is the opportunity to hear from 300 expert speakers across 15 technical and business-led conference theatres. These speakers will present real-world use cases, share insights, and engage in panel debates, providing attendees with valuable knowledge and practical examples to apply in their organizations. In addition, the event offer exceptional networking opportunities, allowing attendees to connect with their peers, industry experts, and thought leaders. This networking aspect is invaluable for fostering collaborations, exchanging ideas, and building relationships to drive future field success. Big Data LDN goes well beyond the conference sessions and exhibitions by offering free on-site data consultancy services. Conclusion Business intelligence and analytics are evolving unprecedentedly, driven by technological advancements, data availability, and the growing need for data-driven decision-making. Attending industry conferences and events is crucial for professionals in this field to stay abreast of the latest trends, learn from experts, network with peers, and discover innovative solutions. Attending these top business intelligence events allows professionals to gain the knowledge, skills, and connections necessary to excel in their roles. These conferences provide a platform for sharing ideas, learning best practices, and exploring the latest advancements in the field. They serve as catalysts for growth, enabling individuals to unlock the full potential of data and analytics in their organizations. In this era of data-driven decision-making, seize the opportunities, and embark on a journey of continuous learning and professional development through these top business intelligence events in the BI and analytics domain.

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Business Intelligence, Big Data Management, Big Data

Implementing Data Analytics: Emerging Big Data Tools in 2023

Article | July 10, 2023

Discover the prominent big data analytics tools in 2023 and unlock the full potential of big data. Leverage data-driven decision-making to gain insights and implement strategies to accelerate growth. Adopting Big Data Analytics Tools In the current data-driven world, organizations increasingly recognize the value of data analytics in driving businesses’ success. As the volume and complexity of data continue to grow, staying at the forefront of data analytics tools and technologies becomes crucial for businesses to gain actionable insights and make informed decisions. As we delve into 2023, it becomes paramount for businesses to keep pace with emerging cutting-edge big data tools. These tools serve as catalysts for enterprises to harness the power of data analytics effectively. By adopting the right tools and technologies, organizations gain a competitive advantage, foster innovation, and make data-driven decisions that accelerate their growth in an ever-evolving digital landscape. This article delves into the realm of data analytics and explores the emerging big data analytics tools poised to have a significant impact in 2023. From sophisticated machine learning algorithms that push the boundaries of analysis to robust data visualization platforms that bring insights to life, these tools present captivating opportunities for organizations to unlock the full potential of their data and derive actionable intelligence. Exploring Key Trends and Emerging Tools One of the key trends in the data analytics landscape is the rise of cloud-based analytics platforms. These platforms provide scalability, flexibility, and accessibility, allowing businesses to leverage the power of distributed computing and storage for their data analysis needs. With cloud-based tools, organizations can easily process and analyze large volumes of data without significant infrastructure investments. Another emerging trend is integrating artificial intelligence and machine learning into data analytics workflows. AI-powered analytics tools enable businesses to automate data processing, uncover hidden patterns, and generate predictive insights. ML algorithms can learn from vast amounts of data, continuously improving accuracy and enabling organizations to make data-driven decisions with precision. Furthermore, big data visualization tools are becoming increasingly sophisticated, enabling users to transform intricate data into interactive visual representations. These tools facilitate enhanced comprehension and interpretation of data, allowing stakeholders to swiftly extract insights with efficacy. Moreover, the convergence of big data and internet of things (IoT) technologies is creating new opportunities. As IoT devices generate vast amounts of data, organizations can leverage tools for big data analytics to capture, store, and analyze this data, uncovering valuable insights and driving innovation in various industries. Top Big Data Tools to Lookout For: 1. Talend Data Fabric Cloud Integration Software by Talend Talend Data Fabric is an integrated data management and governance platform that enables organizations to access, transform, move and synchronize big data across the enterprise. It provides a comprehensive suite of tools and technologies to address data integration, quality, governance, and stewardship challenges. The platform allows users to access and work with data, regardless of location or format, whether in traditional databases, data lakes, cloud environments, or even in real-time streaming sources. This flexibility empowers organizations to leverage their data assets more effectively and make data-driven decisions. 2. Alteryx Platform Predictive Analytics Software by Alteryx Alteryx is a user-friendly data analytics platform that enables efficient processing and analysis of large datasets. It empowers users to quickly derive valuable insights from data without extensive coding skills. Alteryx facilitates the automation of analytics tasks at scale and enables intelligent decision-making across the organization. The platform provides a comprehensive set of tools, including automated data preparation, analytics, machine learning capabilities, and AI-generated insights. Its intuitive interface enables seamless data access from diverse sources like databases, cloud-based data warehouses, and spreadsheets. Alteryx simplifies data blending and preparation from multiple sources, ensuring high-quality and analysis-ready data for enhanced decision-making. 3. Adverity Data Integration Platform Adverity is a comprehensive data platform that automates data connectivity, transformation, governance, and utilization at scale. It simplifies the arduous task of cleansing and merging data from diverse sources, encompassing sales, finance, and marketing channels, to establish a reliable source of business performance information. The platform seamlessly integrates with multiple databases and cloud-based software, providing access to previously inaccessible data. Adverity empowers users to efficiently analyze incoming data from any source and format, facilitating the discovery of patterns, trends, and correlations. Its robust dashboard enables real-time interaction with data, empowering businesses to make faster, smarter decisions. 4. GoodData Cloud BI and Analytics Platform GoodData is an advanced cloud-based analytics platform that offer intuitive and user-friendly tools for data analysis, embeddable data visualizations, and seamless application integration solutions. Its API-first approach enables users to effortlessly aggregate, analyze, and visualize its data in real time, facilitating swift and effective decision-making. In addition, the platform's microservice-based architecture integrates seamlessly with existing ecosystems, providing a comprehensive end-to-end data analytics solution. With its scalable architecture and straightforward setup, GoodData is an excellent choice for businesses seeking powerful insights without expensive infrastructure investments. 5. Datameer Data Preparation Tool Datameer is an advanced analytics and data science platform designed to help businesses quickly discover insights in their enterprise data. It enables users to connect to multiple data sources effortlessly, employing a user-friendly drag-and-drop interface to transform data and create interactive visualizations and dashboards. The platform also offers access to various analytics tools, including predictive analytics and machine learning algorithms. By simplifying the data exploration process, Datameer provides an intuitive and robust environment for loading, storing, querying, and manipulating data from any source. This streamlined approach aids businesses in reducing time-to-insight by revealing previously concealed relationships and trends. Final Thoughts In the dynamic and data-intensive landscape of 2023, organizations must prioritize the integration of data analytics and adopting emerging big data tools. Adopting emerging tools for big data analytics empowers organizations to seamlessly collect, store, process, and analyze vast volumes of data in real time, providing valuable insights and enabling timely decision-making. However, to fully capitalize on the benefits of these tools, organizations must invest in skilled data professionals who can adeptly leverage these tools to extract meaningful insights. Data literacy and cultivating a data-driven culture within the organization are pivotal components for success in the data-driven landscape of 2023. Organizations can thrive in the ever-evolving realm of data analytics by fostering an environment where data is valued and utilized to drive business outcomes.

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ZAP Business Intelligence

ZAP BI is a data management and analytics platform that automates the management, integration, and modeling of data from many sources. Graphical interfaces and powerful architectural flexibility enable customization to meet the most demanding reporting needs. Enterprise-class analytics provide rich visualization and data exploration across any device. Built-in controls make it easy to manage system administration and the governance of data quality, security, and usage.

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Business Intelligence

Oracle's New Next-generation Platform Transforms Business Insights

Oracle | September 25, 2023

Oracle introduces a data, analytics, and AI platform for Fusion Cloud Applications to enhance business outcomes. The platform offers 360-degree Data Models, Prescriptive AI/ML Models, Rich Interactive Analytics, and Intelligent Applications. Oracle plans to extend the platform to NetSuite and other industry applications, enriching analytics offerings. Oracle has recently unveiled the Fusion Data Intelligence Platform, a cutting-edge data, analytics, and AI solution designed to empower Oracle Fusion Cloud Applications users to enhance their business outcomes through the fusion of data-driven insights and intelligent decision-making. This groundbreaking platform, which builds upon the foundations of the Oracle Fusion Analytics Warehouse product, offers business data-as-a-service with automated data pipelines, comprehensive 360-degree data models for critical business entities, interactive analytics, AI/ML models, and intelligent applications. These ready-to-use capabilities run on top of the Oracle Cloud Infrastructure (OCI) Data Lakehouse services, including Oracle Autonomous Database and Oracle Analytics Cloud, thereby facilitating complete extensibility across data, analytics, AI/ML, and application layers. The Oracle Fusion Data Intelligence Platform presents the following suite of pre-built capabilities that are designed to empower Oracle Fusion Cloud Applications users to unlock the full potential of their data: 360-Degree Data Models: This will equip business users with a cohesive and comprehensible representation of their organizational data, allowing them to discern the intricate relationships between data and business processes. By providing a range of conformed data models based on Oracle Fusion Cloud Applications data and other data sources, this platform offers a 360-degree view of various facets of a business, including customers, accounts, products, suppliers, and employees. Prescriptive AI/ML Models: Leveraging pre-configured AI/ML models, such as workforce skills assessment and customer payment forecasting, organizations can solve specific business problems by automating labor-intensive tasks, freeing up resources for strategic endeavors. Furthermore, it empowers organizations to rapidly analyze substantial datasets, uncovering invaluable insights and patterns that can drive business growth and efficiency. Rich Interactive Analytics: Business users can seamlessly explore and visualize their data using pre-built dashboards, reports, and key performance indicators (KPIs). Additionally, Analytics Cloud features like natural language query, auto insights, and mobile applications allow quick access to data and insights. Intelligent Applications: These applications go beyond providing insights offering intelligent recommendations based on pre-existing data models, AI/ML models, and analytics content. They enable organizations to make informed decisions swiftly, ultimately improving business outcomes. The Fusion Data Intelligence Platform is a pivotal step in a long-term vision to transition from data and analytics to actionable decisions that drive business success. Importantly, this platform will extend its reach beyond Oracle Fusion Cloud Applications, with plans to offer the same foundational platform for NetSuite and across various Oracle industry applications, such as healthcare, financial services, and utilities, to facilitate cross-domain insights. The Fusion Data Intelligence Platform includes an extensive portfolio of ready-to-use analytics for Oracle Fusion Cloud Enterprise Resource Planning (ERP), Oracle Fusion Cloud Human Capital Management (HCM), Oracle Fusion Cloud Supply Chain & Manufacturing (SCM), and Oracle Fusion Cloud Customer Experience (CX). These analytics offerings have been further enriched with the following additions: Oracle Fusion ERP Analytics: The introduction of Accounting Hub analytics empowers finance teams to create a system of insights for accounting data sourced from Oracle Accounting Hub sub-ledger applications. Oracle Fusion SCM Analytics: New Manufacturing analytics provide manufacturers with timely insights into work order performance, enhancing shop floor efficiency by rapidly identifying anomalies and continually optimizing plan-to-produce processes by connecting insights across supply chain data. Oracle Fusion HCM Analytics: The addition of Inferred Skills, Payroll Costing, and Continuous Listening analytics equips organizational leaders with integrated workforce insights, covering employee skills, payroll trends and anomalies, and the efficacy of a continuous listening strategy at any given point in time. Oracle Fusion CX Analytics: The new Quote-to-Cash analytics extend the analysis beyond the lead-to-opportunity pipeline by offering insights into how the price, contract, and quote process influences the overall customer experience.

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Big Data Management

Teradata Partners with ActionIQ on New Marketing and Customer Experience Offering for VantageCloud Customers

Business Wire | October 04, 2023

Teradata (NYSE: TDC) and ActionIQ announced today a new joint-offering for marketing and customer experience (CX) activations for Teradata VantageCloud customers. This new offering, which includes integration with VantageCloud and ActionIQ, is now complete and ready for customers. The collaboration highlights Teradata’s open and connected ecosystem, which includes a strong partnership with ActionIQ to leverage the companies’ collective expertise in advertising and marketing technology for CX. Together, the two companies aim to democratize access to customer data across the enterprise while providing technical teams with enhanced control. By combining the harmonized data approach and advanced analytics of Teradata VantageCloud with the full capability of ActionIQ’s modern customer experience apps, businesses can gain a comprehensive 360-degree view of customers, foster more meaningful engagements, and deliver superior experiences. The partnership between Teradata and ActionIQ is a win for customers interested in enhancing their customer experience and driving profitable growth, said Lisa Stewart, Senior Vice President, Worldwide Partners and Alliances at Teradata. With ActionIQ's expertise in advertising and marketing technology for CX, combined with Teradata's complete cloud analytics and data platform, businesses can unlock the full potential of their customer data, enhance agility, accelerate time-to-value, and deliver exceptional customer experiences. “Teradata's unmatched legacy in data analytics and ActionIQ's marketer-friendly CDP (customer data platform) position us to redefine customer experiences," said Tasso Argyros, ActionIQ CEO and Founder. "Our shared vision is to empower businesses, enabling faster innovation, better decisions, and genuine customer connections.” With Teradata VantageCloud, the complete cloud analytics and data platform, and ActionIQ, businesses can unlock faster innovation, better decision-making, and enhanced customer experiences, particularly for AI and ML. ActionIQ’s unique composable architecture offers easy-to-use, self-service data access to marketers while pushing queries into VantageCloud for the best of both worlds in terms of performance, enterprise scale and security. This allows business teams to gain direct, but controlled, access to data, enabling self-serve use cases through seamless and scalable integrations with owned and paid channels. IT and data teams will benefit from zero data latency, scalable governance, and worry-free integrations, freeing up resources previously spent on managing ever-changing requirements. This partnership is designed to future-proof acquisition marketing strategies, increases loyalty, and improves retention for business teams. ActionIQ will offer a range of solutions to Teradata VantageCloud customers: ActionIQ Audience Center is an audience segmentation tool enabling effective management of audience data for targeted marketing campaigns and personalized customer interactions. Real-Time CX allows for real-time access to customer profiles and behavior for personalized customer experiences. IdentityPlus provides comprehensive identity resolution capabilities that deliver deeper insights into customer identities and behaviors, resulting in personalized experiences and improved targeting. Journey Orchestration offers a drag-and-drop canvas for building multi-step, multi-channel customer journeys. As a result of this new partnership, all of these applications can now map directly to Teradata VantageCloud. ActionIQ will join Teradata at the Teradata Possible event in Orlando on October 2-4 to share more details with customers. About ActionIQ ActionIQ is a new kind of composable customer data platform for enterprise brands who want to grow faster and deliver meaningful experiences for their customers. Built for data in constant motion, ActionIQ’s unique composable architecture gives marketers easy and secure ways to activate data anywhere in the customer experience while keeping data securely where it lives. Unify data from any source, build smart audiences, resolve customer identities, and design personalized interactions that unlock revenue across the entire customer lifecycle – all while helping technical teams extend existing technology investments to manage data governance, costs, and performance. Enterprise brands such as Albertsons, Atlassian, Bloomberg, DoorDash, HP, and many more use ActionIQ to drive growth through extraordinary customer experiences. Learn more at actioniq.com. About Teradata At Teradata, we believe that people thrive when empowered with better information. Our best-in-class cloud analytics and data platform delivers the harmonized data and trusted AI/ML organizations need for confident decision-making, faster innovation, and impactful business results. See how at Teradata.com.

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Business Intelligence

Dremio Launches Next-gen Reflections Redefining SQL Query Acceleration

Dremio | September 15, 2023

Dremio, a renowned easy and open data lakehouse solution provider, has recently introduced its next-gen Reflections technology, marking a transformative milestone in SQL query acceleration. Dremio Reflections facilitate sub-second analytics performance across an organization's entire data ecosystem, irrespective of data location. This groundbreaking technology is redefining data access and analysis, ensuring that valuable insights are derived efficiently and swiftly, all while reducing costs to merely one-third of a typical cloud data warehouse. Reflections represent Dremio's innovative SQL query acceleration technology. Queries that leverage Reflections exhibit performance gains ranging from 10 to 100 times faster than their non-accelerated counterparts. This latest release introduces the Dremio Reflection Recommender, a pioneering feature that empowers users to accelerate Business Intelligence workloads in a matter of seconds. The Reflection Recommender automatically evaluates an organization's SQL queries and generates recommended Reflections to accelerate them. Tomer Shiran, founder of Dremio, commented, Dremio Reflections accelerate SQL queries by orders of magnitude, eliminating the need for BI extracts/imports and enabling companies to run their most mission-critical BI workloads directly on a lakehouse. With automatic recommendations and next-generation incremental updates, we've made it even easier for organizations to take advantage of this innovative technology. [Source: Business Wire] Reflection Recommender eliminates the need for labor-intensive manual data and workload analysis, making the process of obtaining the fastest and most intelligent query results effortless, requiring only a few simple actions. The user-friendly nature of the Reflection Recommender puts advanced query acceleration capabilities within the reach of all users, significantly saving both time and expenses. Dremio has also refined the process of refreshing Reflections to further bolster query performance and drive cost efficiencies. It now intelligently refreshes Reflections on Apache Iceberg tables, promptly capturing incremental data changes. This innovative approach obviates the requirement for complete data refreshes, resulting in speedier updates and reduced compute expenses. Dremio Reflections eliminates the need for data teams to export data from the data lakehouse into BI extracts or imports for analytical reasons and overcomes performance bottlenecks for BI dashboards and reports. In addition, Reflections negate the necessity of creating precomputed tables within the data lake or data warehouse to achieve sub-second performance for BI workloads, reducing the workload and complexity for data teams. About Dremio Dremio is a leading, easy and open data lakehouse solution provider, offering organizations the versatility of self-service analytics coupled with the functionality of a data warehouse and the flexibility of a data lake. Dremio's platform empowers users to harness the lightning-fast SQL query service alongside various processing engines, all on the same dataset. The company distinguishes itself through a pioneering data-as-code methodology akin to Git, which facilitates data experimentation, version control, and governance. This innovative approach enhances agility and empowers organizations to explore and manage their data resources with unprecedented efficiency. Furthermore, Dremio offers a fully managed service that expedites organizations' entry into analytics, allowing them to commence their data-driven journey within minutes.

Read More

Business Intelligence

Oracle's New Next-generation Platform Transforms Business Insights

Oracle | September 25, 2023

Oracle introduces a data, analytics, and AI platform for Fusion Cloud Applications to enhance business outcomes. The platform offers 360-degree Data Models, Prescriptive AI/ML Models, Rich Interactive Analytics, and Intelligent Applications. Oracle plans to extend the platform to NetSuite and other industry applications, enriching analytics offerings. Oracle has recently unveiled the Fusion Data Intelligence Platform, a cutting-edge data, analytics, and AI solution designed to empower Oracle Fusion Cloud Applications users to enhance their business outcomes through the fusion of data-driven insights and intelligent decision-making. This groundbreaking platform, which builds upon the foundations of the Oracle Fusion Analytics Warehouse product, offers business data-as-a-service with automated data pipelines, comprehensive 360-degree data models for critical business entities, interactive analytics, AI/ML models, and intelligent applications. These ready-to-use capabilities run on top of the Oracle Cloud Infrastructure (OCI) Data Lakehouse services, including Oracle Autonomous Database and Oracle Analytics Cloud, thereby facilitating complete extensibility across data, analytics, AI/ML, and application layers. The Oracle Fusion Data Intelligence Platform presents the following suite of pre-built capabilities that are designed to empower Oracle Fusion Cloud Applications users to unlock the full potential of their data: 360-Degree Data Models: This will equip business users with a cohesive and comprehensible representation of their organizational data, allowing them to discern the intricate relationships between data and business processes. By providing a range of conformed data models based on Oracle Fusion Cloud Applications data and other data sources, this platform offers a 360-degree view of various facets of a business, including customers, accounts, products, suppliers, and employees. Prescriptive AI/ML Models: Leveraging pre-configured AI/ML models, such as workforce skills assessment and customer payment forecasting, organizations can solve specific business problems by automating labor-intensive tasks, freeing up resources for strategic endeavors. Furthermore, it empowers organizations to rapidly analyze substantial datasets, uncovering invaluable insights and patterns that can drive business growth and efficiency. Rich Interactive Analytics: Business users can seamlessly explore and visualize their data using pre-built dashboards, reports, and key performance indicators (KPIs). Additionally, Analytics Cloud features like natural language query, auto insights, and mobile applications allow quick access to data and insights. Intelligent Applications: These applications go beyond providing insights offering intelligent recommendations based on pre-existing data models, AI/ML models, and analytics content. They enable organizations to make informed decisions swiftly, ultimately improving business outcomes. The Fusion Data Intelligence Platform is a pivotal step in a long-term vision to transition from data and analytics to actionable decisions that drive business success. Importantly, this platform will extend its reach beyond Oracle Fusion Cloud Applications, with plans to offer the same foundational platform for NetSuite and across various Oracle industry applications, such as healthcare, financial services, and utilities, to facilitate cross-domain insights. The Fusion Data Intelligence Platform includes an extensive portfolio of ready-to-use analytics for Oracle Fusion Cloud Enterprise Resource Planning (ERP), Oracle Fusion Cloud Human Capital Management (HCM), Oracle Fusion Cloud Supply Chain & Manufacturing (SCM), and Oracle Fusion Cloud Customer Experience (CX). These analytics offerings have been further enriched with the following additions: Oracle Fusion ERP Analytics: The introduction of Accounting Hub analytics empowers finance teams to create a system of insights for accounting data sourced from Oracle Accounting Hub sub-ledger applications. Oracle Fusion SCM Analytics: New Manufacturing analytics provide manufacturers with timely insights into work order performance, enhancing shop floor efficiency by rapidly identifying anomalies and continually optimizing plan-to-produce processes by connecting insights across supply chain data. Oracle Fusion HCM Analytics: The addition of Inferred Skills, Payroll Costing, and Continuous Listening analytics equips organizational leaders with integrated workforce insights, covering employee skills, payroll trends and anomalies, and the efficacy of a continuous listening strategy at any given point in time. Oracle Fusion CX Analytics: The new Quote-to-Cash analytics extend the analysis beyond the lead-to-opportunity pipeline by offering insights into how the price, contract, and quote process influences the overall customer experience.

Read More

Big Data Management

Teradata Partners with ActionIQ on New Marketing and Customer Experience Offering for VantageCloud Customers

Business Wire | October 04, 2023

Teradata (NYSE: TDC) and ActionIQ announced today a new joint-offering for marketing and customer experience (CX) activations for Teradata VantageCloud customers. This new offering, which includes integration with VantageCloud and ActionIQ, is now complete and ready for customers. The collaboration highlights Teradata’s open and connected ecosystem, which includes a strong partnership with ActionIQ to leverage the companies’ collective expertise in advertising and marketing technology for CX. Together, the two companies aim to democratize access to customer data across the enterprise while providing technical teams with enhanced control. By combining the harmonized data approach and advanced analytics of Teradata VantageCloud with the full capability of ActionIQ’s modern customer experience apps, businesses can gain a comprehensive 360-degree view of customers, foster more meaningful engagements, and deliver superior experiences. The partnership between Teradata and ActionIQ is a win for customers interested in enhancing their customer experience and driving profitable growth, said Lisa Stewart, Senior Vice President, Worldwide Partners and Alliances at Teradata. With ActionIQ's expertise in advertising and marketing technology for CX, combined with Teradata's complete cloud analytics and data platform, businesses can unlock the full potential of their customer data, enhance agility, accelerate time-to-value, and deliver exceptional customer experiences. “Teradata's unmatched legacy in data analytics and ActionIQ's marketer-friendly CDP (customer data platform) position us to redefine customer experiences," said Tasso Argyros, ActionIQ CEO and Founder. "Our shared vision is to empower businesses, enabling faster innovation, better decisions, and genuine customer connections.” With Teradata VantageCloud, the complete cloud analytics and data platform, and ActionIQ, businesses can unlock faster innovation, better decision-making, and enhanced customer experiences, particularly for AI and ML. ActionIQ’s unique composable architecture offers easy-to-use, self-service data access to marketers while pushing queries into VantageCloud for the best of both worlds in terms of performance, enterprise scale and security. This allows business teams to gain direct, but controlled, access to data, enabling self-serve use cases through seamless and scalable integrations with owned and paid channels. IT and data teams will benefit from zero data latency, scalable governance, and worry-free integrations, freeing up resources previously spent on managing ever-changing requirements. This partnership is designed to future-proof acquisition marketing strategies, increases loyalty, and improves retention for business teams. ActionIQ will offer a range of solutions to Teradata VantageCloud customers: ActionIQ Audience Center is an audience segmentation tool enabling effective management of audience data for targeted marketing campaigns and personalized customer interactions. Real-Time CX allows for real-time access to customer profiles and behavior for personalized customer experiences. IdentityPlus provides comprehensive identity resolution capabilities that deliver deeper insights into customer identities and behaviors, resulting in personalized experiences and improved targeting. Journey Orchestration offers a drag-and-drop canvas for building multi-step, multi-channel customer journeys. As a result of this new partnership, all of these applications can now map directly to Teradata VantageCloud. ActionIQ will join Teradata at the Teradata Possible event in Orlando on October 2-4 to share more details with customers. About ActionIQ ActionIQ is a new kind of composable customer data platform for enterprise brands who want to grow faster and deliver meaningful experiences for their customers. Built for data in constant motion, ActionIQ’s unique composable architecture gives marketers easy and secure ways to activate data anywhere in the customer experience while keeping data securely where it lives. Unify data from any source, build smart audiences, resolve customer identities, and design personalized interactions that unlock revenue across the entire customer lifecycle – all while helping technical teams extend existing technology investments to manage data governance, costs, and performance. Enterprise brands such as Albertsons, Atlassian, Bloomberg, DoorDash, HP, and many more use ActionIQ to drive growth through extraordinary customer experiences. Learn more at actioniq.com. About Teradata At Teradata, we believe that people thrive when empowered with better information. Our best-in-class cloud analytics and data platform delivers the harmonized data and trusted AI/ML organizations need for confident decision-making, faster innovation, and impactful business results. See how at Teradata.com.

Read More

Business Intelligence

Dremio Launches Next-gen Reflections Redefining SQL Query Acceleration

Dremio | September 15, 2023

Dremio, a renowned easy and open data lakehouse solution provider, has recently introduced its next-gen Reflections technology, marking a transformative milestone in SQL query acceleration. Dremio Reflections facilitate sub-second analytics performance across an organization's entire data ecosystem, irrespective of data location. This groundbreaking technology is redefining data access and analysis, ensuring that valuable insights are derived efficiently and swiftly, all while reducing costs to merely one-third of a typical cloud data warehouse. Reflections represent Dremio's innovative SQL query acceleration technology. Queries that leverage Reflections exhibit performance gains ranging from 10 to 100 times faster than their non-accelerated counterparts. This latest release introduces the Dremio Reflection Recommender, a pioneering feature that empowers users to accelerate Business Intelligence workloads in a matter of seconds. The Reflection Recommender automatically evaluates an organization's SQL queries and generates recommended Reflections to accelerate them. Tomer Shiran, founder of Dremio, commented, Dremio Reflections accelerate SQL queries by orders of magnitude, eliminating the need for BI extracts/imports and enabling companies to run their most mission-critical BI workloads directly on a lakehouse. With automatic recommendations and next-generation incremental updates, we've made it even easier for organizations to take advantage of this innovative technology. [Source: Business Wire] Reflection Recommender eliminates the need for labor-intensive manual data and workload analysis, making the process of obtaining the fastest and most intelligent query results effortless, requiring only a few simple actions. The user-friendly nature of the Reflection Recommender puts advanced query acceleration capabilities within the reach of all users, significantly saving both time and expenses. Dremio has also refined the process of refreshing Reflections to further bolster query performance and drive cost efficiencies. It now intelligently refreshes Reflections on Apache Iceberg tables, promptly capturing incremental data changes. This innovative approach obviates the requirement for complete data refreshes, resulting in speedier updates and reduced compute expenses. Dremio Reflections eliminates the need for data teams to export data from the data lakehouse into BI extracts or imports for analytical reasons and overcomes performance bottlenecks for BI dashboards and reports. In addition, Reflections negate the necessity of creating precomputed tables within the data lake or data warehouse to achieve sub-second performance for BI workloads, reducing the workload and complexity for data teams. About Dremio Dremio is a leading, easy and open data lakehouse solution provider, offering organizations the versatility of self-service analytics coupled with the functionality of a data warehouse and the flexibility of a data lake. Dremio's platform empowers users to harness the lightning-fast SQL query service alongside various processing engines, all on the same dataset. The company distinguishes itself through a pioneering data-as-code methodology akin to Git, which facilitates data experimentation, version control, and governance. This innovative approach enhances agility and empowers organizations to explore and manage their data resources with unprecedented efficiency. Furthermore, Dremio offers a fully managed service that expedites organizations' entry into analytics, allowing them to commence their data-driven journey within minutes.

Read More

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