Article | March 31, 2020
The analysis of a large volume of data is already an indispensable part of the decision-making process for any business, regardless of its volume. Big data is used to resolve routine problems, such as improving the conversion rate or to achieve customer loyalty for an eCommerce business. But did you know that you can also use it to predict situations before they occur? This is the added value of predictive analytics, the use of big data to anticipate user behaviour based on historical data and act accordingly to optimise sales.For online businesses, periodically performing predictive analytics is synonymous with improving your understanding of the customer and identifying changes in the market before they happen. The predictive models extract patterns from historical and transactional data to identify risks and opportunities. Self-learning software will automatically analyse the data at hand and offer solutions for future problems. This will allow you to design new sales strategies to adapt to changes and boost profit growth.
Article | April 1, 2020
Today, the world is all about industry 4.0 and the technologies brought in by it. From Artificial Intelligence (AI) to Big Data Analytics, all technologies are transforming one or the other industries in some ways. AI-powered Cognitive Computing is one such technology that provides high scale automation with ubiquitous connectivity. More so, it is redefining how IoT technology operates.The need for Cognitive computing in the IoT emerges from the significance of information in present-day business. In the brilliant IoT settings of things to come. Everybody from new AI services companies to undertakings to use the information to settle on choices utilizing realities instead of impulses.Cognitive computing uses information and reacts to changes inside it to decide on better options. It is based on explicit gaining from past encounters, contrasted and a standard-based choice framework
Article | December 10, 2020
Saurav Singla is a Senior Data Scientist, a Machine Learning Expert, an Author, a Technical Writer, a Data Science Course Creator and Instructor, a Mentor, a Speaker.
While Media 7 has followed Saurav Singla’s story closely, this chat with Saurav was about analytics, his journey as a data scientist, and what he brings to the table with his 15 years of extensive statistical modeling, machine learning, natural language processing, deep learning, and data analytics across Consumer Durable, Retail, Finance, Energy, Human Resource and Healthcare sectors. He has grown multiple businesses in the past and is still a researcher at heart.
In the past, Analytics and Predictive Modeling is predominant in few industries but in current times becoming an eminent part of emerging fields such as health, human resource management, pharma, IoT, and other smart solutions as well.
Saurav had worked in data science since 2003. Over the years, he realized that all the people they had hired — whether they are from business or engineering backgrounds — needed extensive training to be able to perform analytics on real-world business datasets.
He got an opportunity to move to Australia in the year 2003. He joined a retail company Harvey Norman in Australia, working out of their Melbourne office for four years.
After moving back to India, in 2008, he joined one of the verticals of Siemens — one of the few companies in India then using analytics services in-house for eight years.
He is a very passionate believer that the use of data and analytics will dramatically change not only corporations but also our societies. Building and expanding the application of analytics for supply chain, logistics, sales, marketing, finance at Siemens was a very fulfilling and enjoyable experience for him.
Siemens was a tremendously rewarding and enjoyable experience for him. He grew the team from zero to fifteen while he was the data scientist leader. He believes those eight years taught him how to think big, scale organizations using data science.
He has demonstrated success in developing and seamlessly executing plans in complex organizational structures. He has also been recognized for maximizing performance by implementing appropriate project management tools through analysis of details to ensure quality control and understanding of emerging technology.
In the year 2016, he started getting a serious inner push to start thinking about joining a consulting and shifted to a company based out in Delhi NCR.
During his ten-month path with them, he improved the way clients and businesses implement and exploit machine learning in their consumer commitments. As part of that vision, he developed class-defining applications that eliminate tension technologies, processes, and humans. Another main aspect of his plan was to ensure that it was affected in very fast agile cycles. Towards that he was actively innovating on operating and engagement models.
In the year 2017, he moved to London and joined a digital technology company, and assisted in building artificial intelligence and machine learning products for their clients. He aimed to solve problems and transform the costs using technology and machine learning. He was associated with them for 2 years.
At the beginning of the year 2018, he joined Mindrops. He developed advanced machine learning technologies and processes to solve client problems. Mentored the Data Science function and guide them in the development of the solution. He built robust clients Data Science capabilities which can be scalable across multiple business use cases.
Outside work, Saurav associated with Mentoring Club and Revive. He volunteers in his spare time for helping, coaching, and mentoring young people in taking up careers in the data science domain, data practitioners to build high-performing teams and grow the industry. He assists data science enthusiasts to stay motivated and guide them along their career path. He helps fill the knowledge gap and help aspirants understand the core of the industry. He helps aspirants analyze their progress and help them upskill accordingly. He also helps them connect with potential job opportunities with their industry-leading network.
Additionally, in the year 2018, he joined as a mentor in the Transaction Behavioral Intelligence company that accelerates business growth for banks with the use of Artificial Intelligence and Machine Learning enabled products. He is guiding their machine learning engineers with their projects. He is enhancing the capabilities of their AI-driven recommendation engine product.
Saurav is teaching the learners to grasp data science knowledge more engaging way by providing courses on the Udemy marketplace. He has created two courses on Udemy, with over twenty thousand students enrolled in it. He regularly speaks at meetups on data science topics and writes articles on data science topics in major publications such as AI Time Journal, Towards Data Science, Data Science Central, Kdnuggets, Data-Driven Investor, HackerNoon, and Infotech Report. He actively contributes academic research papers in machine learning, deep learning, natural language processing, statistics and artificial intelligence.
His book on Machine Learning for Finance was published by BPB Publications which is Asia's largest publisher of Computer and IT Books. This is possibly one of the biggest milestones of his career.
Saurav turned his passion to make knowledge available for society. Saurav believes sharing knowledge is cool, and he wishes everyone should have that passion for knowledge sharing. That would be his success.
Article | April 13, 2020
There’s a lot of information out there related to COVID-19. But right now—when it’s more important than ever to quickly access and analyze data —figuring out how to effectively use COVID-19 data to better manage your business can still be a challenge. We can help. Several customers have leveraged their Incorta platforms to instantaneously integrate COVID-19 data into their enterprise data and analytics dashboards.