Implementing the Data-driven Business

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Swan Insights complies strictly with Privacy regulations and follows a Code of Conduct.We entered the age of information. Human information is growing three times faster than structured, corporate data. We can’t ignore them both anymore.

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ERT, Inc

ERT is a science and technology company that provides its clients with innovative services and solutions to their scientific, engineering, environmental, and information technology challenges. Headquartered in Laurel, Maryland, ERT boasts a nationwide presence, a staff of 500+ experienced professionals, and a proud 25-year history.

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How Data Analytics in The Hospitality Industry Can be Helpful?

Article | June 9, 2021

In recent years, we have seen more industries adopt data analytics as they realize how important it is. Even the hotel industry is not left behind in this. This is because the hospitality industry is data-rich. And the key to maintaining a competitive advantage has come down to ‘how hotels manage and analyze this data’. With the changes taking place in the hospitality industry, data analysis can help you gain meaningful insights that can redefine the way hotels conduct business.

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CAN QUANTUM COMPUTING BE THE NEW BUZZWORD

Article | June 9, 2021

Quantum Mechanics created their chapter in the history of the early 20th Century. With its regular binary computing twin going out of style, quantum mechanics led quantum computing to be the new belle of the ball! While the memory used in a classical computer encodes binary ‘bits’ – one and zero, quantum computers use qubits (quantum bits). And Qubit is not confined to a two-state solution, but can also exist in superposition i.e., qubits can be employed at 0, 1 and both 1 and 0 at the same time.

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Big Data The Role of Predictive Analytics in Sales Growth

Article | June 9, 2021

The analysis of a large volume of data is already an indispensable part of the decision-making process for any business, regardless of its volume. Big data is used to resolve routine problems, such as improving the conversion rate or to achieve customer loyalty for an eCommerce business. But did you know that you can also use it to predict situations before they occur? This is the added value of predictive analytics, the use of big data to anticipate user behaviour based on historical data and act accordingly to optimise sales.For online businesses, periodically performing predictive analytics is synonymous with improving your understanding of the customer and identifying changes in the market before they happen. The predictive models extract patterns from historical and transactional data to identify risks and opportunities. Self-learning software will automatically analyse the data at hand and offer solutions for future problems. This will allow you to design new sales strategies to adapt to changes and boost profit growth.

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How big data is empowering better business intelligence

Article | June 9, 2021

Business intelligence (BI) is nothing new to enterprises that have been relying on data processing and analysis to deliver insightful reports that reflect business performance.These tools are a great match for enterprises that value the data their operations generate. BI software and programs work together to turn data into actionable insights that can drive better business decisions and market strategies and, ultimately, drive revenue as a result.Combined with the masses of external data amassing every second whether that’s customers’ feedback and experience, competitor intelligence, seasonal buying habits, or otherwise businesses can have a huge amount of data at their disposal.While BI systems draw specific data from pre-defined sources to turn them into insights, big data technologies capture data from a variety of sources in real-time, regardless of their formats or structure.

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Spotlight

ERT, Inc

ERT is a science and technology company that provides its clients with innovative services and solutions to their scientific, engineering, environmental, and information technology challenges. Headquartered in Laurel, Maryland, ERT boasts a nationwide presence, a staff of 500+ experienced professionals, and a proud 25-year history.

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