. https://www.analyticsinsight.net/data-science-in-digital-marketing/

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SHARESHARESHARE
DATA SCIENCE IN DIGITAL MARKETING
The existence of Digital Marketing strategies would be non-apparent without the existence of data science. All information that gets collected to identify the needs and preferences of your customer helps you tailor your campaigns according to your customer’s wishes and spending habits.Here’s how digital marketers can reap the benefits of data science by implementing it to their campaigns. Below is our list of the few benefits of implementing data science in digital marketing. READ MORE