Q&A with Randy Frisch, CMO at Uberflip

MEDIA 7 | September 26, 2019

Q&A with Randy Frisch
Randy Frisch, CMO and Co-Founder at Uberflip has led the content experience movement, prompting marketers to think beyond content creation and focus on the experience. 

Randy also co-hosts the Conex Show, a weekly podcast featuring top marketers and their strategies and secrets to success. His talks empower marketers with the strategies they need to capture their audiences, prove their worth, and align their vision.

MEDIA 7: If I were to say to a bunch of people who know you, ‘Give me three adjectives that best describe you’, what would I hear?
RANDY FRISCH:
Determined, passionate, caring.

M7: From Flipbooks to the world’s first content experience platform in just 6 years. What are some of the top reasons that helped drive Uberflip to where it is now?
RF: 
We started as a solution that would allow marketers to share content to readers whenever they wanted and on whichever devices. People still want to consume content whenever they want. Think of the way in which we consume video content on Netflix or music content on Spotify. We’ve been successful in large part because we’ve been able to create a product that marketers need, that make it easier for their buyers to become customers. But that hasn’t been enough.
The differentiator for us is culture—the values we strive for as an organization (not just the work environment). I’ll share my 3 favourites here:

● H.U.S.T.L.E.: this one stands for Heart, Unique, Skill, Tech, Lean, Entrepreneurial. My co-founder, Yoav Schwartz, and I actually screen new hires for these traits.
● Valuable, Relevant & Consistent: this one comes from the initial definition of Content Marketing (“creating and distributing valuable, relevant and consistent content”) by Robert Rose and Joe Pullizzi at the Content Marketing Institute. It only makes sense that our teams and employees should expect to be valuable, relevant, and consistent.
● Give Back: It’s important for us to give back to our communities and while we do this in numerous ways led by people across our team, one of my favourites is an annual charity ping pong tournament we host called Startupong which brought together startups in Toronto to raise $50,000 for Sick Kids hospital this year.
We’ve been successful mostly because we’ve been able to create a brand around engaging our team, our customers, and even our partners around these values.


"As marketers, we need to take our buyers on a journey using content. We need to be able to get a buyer from one piece of content to the next—think of a nice hiking trail through the woods."

M7: How can modern marketers leverage the personalized content recommendations given by Uberflip AI?
RF:
 It all comes down to the journey we take our buyers through. We recently produced a report with Heinz Marketing in which we found that only “1 in 3 B2B marketing leaders [of 283 interviewed] believe their current website encourages people to engage with their content at a high volume”. Essentially, we are leading buyers to a piece of content and leaving them to fend for themselves among your content. A visual I like to use is that of walking someone into a dark forest with no pathway and leaving them there. Not a good experience at all. As marketers, we need to take our buyers on a journey using content. We need to be able to get a buyer from one piece of content to the next—think of a nice hiking trail through the woods.

Uberflip AI serves up recommendations on our platform personalized to our buyers after they’ve consumed a piece of content. This allows them to stay and engage with more content while they’re in a content experience. Uberflip AI gives marketers the ability to predict what topic or piece of content their buyer might be interested in based on their behavior on a website, benchmark them against other users, and deliver content that they might be interested in, in order to extend their journey.


"Buyers want personalized content and they want it when they’re ready to buy. And it has to be a great experience."

M7: How does user-generated content help in scaling ABM campaigns at Uberflip?
RF:
I believe the best UGC for ABM (acronym overload!) is the reviews from customers. The best way to learn is from our peers. We often copy our competitors or look for best practices. There are many ways we can relate to a target account by showing them what their peers are saying. It could be finding a tweet from someone they respect speaking about the value of your platform. Think of it this way. If Roger Federer tweeted that a certain shoe was key to his play you'd likely win over other aspiring tennis players. In the world of B2B marketing, we can sometimes find more professional review sites like G2 or TrustRadius where highlighting a review from someone in a related industry can help win over the next target account.

M7: There is a lot of buzz around your book “F#ck Content Marketing”. What inspired you to preach this influential gospel?
RF:
 I was off to Dreamforce in 2017 and I came across a SiriusDecisions stat that 60-70% of all marketing content goes unused. It brought to light that even I contributed to this problem by driving my team to create more and more content. I had a revelation.

Thanks to Robert Rose and Joe Pulizzi at the Content Marketing Institute, content marketing was supposed to be about creating and distributing content “with the objective of driving profitable customer action.” But somewhere along the line, it became too much about creation and not enough about distribution and driving customer action (converting). And when marketers were distributing content, we weren’t distributing it in ways that led to profitable customer action—think of all those generic emails we sent people, loaded with links to videos and blog posts spread across the internet. We were sending people into dark scary forests full of content (sometimes that of our competitors). And we never got them back.

It all hit me. So I said “f#ck content marketing”, or rather, f#ck what it had become. My mission over the last two years has become to teach marketers how to create great personalized online experiences that we can send our buyers to, that actually take them on a journey leading to a conversion.


"Marketing is now becoming creating and distributing content to drive profitable customer action."

M7: What is the idea behind ‘The Conex’ (podcast show) hosted by you every week, which is already a big hit among the viewers?
RF:
 After 3 years and 227 episodes, we’ve decided to end the Content Experience Show and start fresh with a new show, The Marketer’s Journey, launching October. We had a great base of listeners and guests, but we wanted to spend more time focusing on the concept of the journey—both, the journey that our buyers go through, and the journey we go through as marketers. I’ll be speaking in-depth with marketing leaders about what their journey has looked like as marketers and what they strive for in creating great experiences for their buyers and customers.

M7: How do you see content marketing evolving over time?
RF:
 We’re not just seeing the evolution of content marketing, we’re seeing the evolution of marketing as a whole. Marketing is now becoming creating and distributing content to drive profitable customer action.
Let’s take a look for a moment at the way in which we consume video and music media. We went from syndicated TV shows and weekly programming on set channels (cable) to having bingeable content ready for us on demand (Netflix, Hulu, etc). We went from listening for our favourite song to be played on the radio, to downloading songs on iTunes, to now getting recommended curated playlists and artists based on my listening history on Spotify. We can search for content we want on demand and binge it for as long as we want. And we can do it whenever we want on multiple different devices around us.

Our buyers want personalized content and they want it when they’re ready to buy. And it has to be a great experience. Marketers are starting to catch on. We’re starting to spend time and money on analyzing the data, having great salespeople, and even on distribution. The difference-maker is that marketers are spending more time and money on personalized content experiences and using a content experience platform like Uberflip to accelerate the buyer journey.

ABOUT UBERFLIP

Uberflip is the world’s #1 Content Experience Platform (CEP). With tools to aggregate all your marketing content, they empower B2B marketing and sales teams to create personalized content experiences to engage accounts, nurture prospects, and convert leads, without the help of IT. It’s their mission to put control back in the hands of marketing teams to deliver high-converting experiences, that put the customer front and center.

More C-Suite on deck

‘Advances in AI and Machine Learning are not scalable without proper data governance program in place’ says Peggy Tsai, Chief Data Officer at BigID

Media 7 | March 8, 2022

Peggy Tsai, Chief Data Officer at BigID talks about BigID’s data intelligence platform and its integrated applications. Read on to know more about her thoughts on GDPR compliance, the future data intelligence landscape and more in her latest interview with Media 7.

Read More

‘Data teams are critical in defining and driving business growth metrics’ says Gaurav Rewari, CEO of Mode.

Media 7 | March 4, 2022

Gaurav Rewari, CEO of Mode elaborates on his role as a CEO of Mode Analytics, the most comprehensive platform for collaborative Business Intelligence and Interactive Data Science. Read on to know more about his thoughts on digitization and Mode's brand-new visualization tool, Visual Explorer.

Read More

Listen to your customers, advises Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.ai

Media 7 | November 16, 2021

Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.ai shared his insights with us on how marketers can make better use of data, attribution models and natural language processing to promote conversions and increase customer engagement. Read on to find out about his three-part strategy for successful marketing campaigns.

Read More

‘Advances in AI and Machine Learning are not scalable without proper data governance program in place’ says Peggy Tsai, Chief Data Officer at BigID

Media 7 | March 8, 2022

Peggy Tsai, Chief Data Officer at BigID talks about BigID’s data intelligence platform and its integrated applications. Read on to know more about her thoughts on GDPR compliance, the future data intelligence landscape and more in her latest interview with Media 7.

Read More

‘Data teams are critical in defining and driving business growth metrics’ says Gaurav Rewari, CEO of Mode.

Media 7 | March 4, 2022

Gaurav Rewari, CEO of Mode elaborates on his role as a CEO of Mode Analytics, the most comprehensive platform for collaborative Business Intelligence and Interactive Data Science. Read on to know more about his thoughts on digitization and Mode's brand-new visualization tool, Visual Explorer.

Read More

Listen to your customers, advises Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.ai

Media 7 | November 16, 2021

Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.ai shared his insights with us on how marketers can make better use of data, attribution models and natural language processing to promote conversions and increase customer engagement. Read on to find out about his three-part strategy for successful marketing campaigns.

Read More

Related News

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT, DATA SCIENCE

NorthGravity Launches Hubcio: Revolutionizing Natural Language Generation for Data Insights as Part of the NorthGravity AI Suite

Newswire | May 29, 2023

NorthGravity, a leading provider of advanced data analytics software, is thrilled to announce the release of Hubcio. With its cutting-edge capabilities, Hubcio will join the NorthGravity AI (NGAI), sitting alongside the NorthGravity Platform (NGP) and the NorthGravity Insights (NGI). Hubcio's integration with the NorthGravity AI Suite enables users to seamlessly leverage its power. Users can effortlessly build advanced data pipelines, streamline Python code to extract valuable insights, and gain a comprehensive view of internal documents and data—all within the unified NGAI ecosystem. "We are excited to announce that Hubcio will be a vital component of our NorthGravity product," said Travis Nadelhoffer, CEO of NorthGravity. "By integrating Hubcio with NGP and NGI, we are providing our clients with a powerful suite of AI tools that seamlessly work together to enable data-driven insights and decision-making." Key features of Hubcio within the NGAI include: Unified AI Ecosystem: Hubcio seamlessly integrates with the NorthGravity Platform (NGP) and NorthGravity Insights (NGI) as part of the NorthGravity AI Suite (NGAI), providing users with an integrated environment for data analysis. Advanced Data Pipelines: Users can build sophisticated data pipelines utilizing the NGAI ecosystem within the NGP, effortlessly transforming and processing data to extract valuable insights. Python Optimization: Hubcio simplifies the process of writing Python code, enabling users to extract maximum value from data with minimal effort. Advanced Expeditor: Hubcio creates a foundation for building data pipelines and writing code within the NGP. Internal Document Insights: Gain a comprehensive view of internal documents and data, uncovering valuable insights and knowledge hidden within your organization, powered by the NGAI ecosystem. Automated Submission and Training: Automate the submission and training of internal data and documents, creating a secure and customizable knowledge base for natural language queries, all within the NG ecosystem. To learn more about Hubcio, please visit https://www.northgravity.com/. About NorthGravity NorthGravity is a leading provider of advanced data analytics software, helping businesses unlock the full potential of their data. NorthGravity's innovative software suite includes the NorthGravity Platform (NGP), NorthGravity Artificial Intelligence (NGAI), and NorthGravity Insights (NGI). The NGP is a platform used for data storage, collection, and pipelines. The NGAI is a suite of AI tasks, autoML and Hubcio. The NGI is a business insights tool. NorthGravity is committed to delivering superior software that drives business growth and success.

Read More

BIG DATA MANAGEMENT, BUSINESS STRATEGY, DATA SCIENCE

ArangoDB Boosts Performance and Usability Across Search, Graph, and Analytics with Release of ArangoDB 3.11

PRWeb | May 31, 2023

ArangoDB, the company behind the most complete graph data and analytics platform, today announced the GA release of ArangoDB 3.11 to accelerate its performance across search, graph, and analytics use cases. ArangoDB 3.11 includes performance improvements for ArangoSearch, ArangoDB’s natively-integrated full-text search and ranking engine, as well as new functionality to its web interface to simplify the database’s operations. “ArangoDB 3.11 is designed to take the capabilities of advanced search and analytics to new heights, while also introducing a wealth of new performance, usability, and operational improvements,” said Jörg Schad, PhD, CTO at ArangoDB. “With today’s release, ArangoDB runs even faster and is more intuitive to use, allowing our customers and community to continue to unlock insights that help them optimize decision-making and accelerate innovation.” New functionality in ArangoDB 3.11 includes: Faster query performance across search and graph: ArangoDB 3.11 brings new functionality to ArangoSearch that improves its performance. New column caching options allow for common values to be stored in memory, and a new Analyzer for GeoJSON data stores geo-spatial data more efficiently. In addition, reduced memory usage of in-memory edge indexes as well as index cache refilling accelerate graph traversal performance while consuming fewer resources. Improved user experience for database administration and management: With new features available in its web interface, even more of ArangoDB’s capabilities can be managed outside of the command line in a user-friendly graphical interface. The graph viewer for visualizing named graphs has received substantial improvements as well as new functionality. It has been reimplemented based on the vis.js library, the interface has been streamlined and rewritten to use the React framework, and overall performance has been improved. New features include the ability to search the visible graph to center a specific vertex, as well as by Start node. New functionality for ArangoSearch has also been added to ArangoDB’s web interface, including a search-alias View to create and manage search views, the ability to create inverted indexes on collections, as well as a new sorting mechanism and search box for Saved Queries to make it simpler to find relevant queries and discover which ones have been created or used recently. Data science and analytics operational enhancements: ArangoDB 3.11 offers persisted Pregel execution statistics to better assist data science and graph analytics use cases. Further features in ArangoDB 3.11 include parallel gather, write-write conflict improvements, various performance enhancements across AQL (the ArangoDB Query Language), new server options, and more. Packaging and availability ArangoDB 3.11 is available immediately. All new features are included in both the open source ArangoDB Community Edition and the commercial ArangoDB Enterprise Edition, except for column caching and the geo_s2 Analyzer, which are Enterprise only. ArangoDB 3.11 is available for download as a self-managed deployment here, as well as on ArangoGraph Insights Platform, ArangoDB’s managed service. About ArangoDB ArangoDB is the company behind ArangoGraph Insights Platform: a next-generation graph data and analytics platform that uncovers insights in data that are difficult or impossible with traditional SQL, document, or even other graph databases – making it easier to drive value from connected data, faster. ArangoGraph Insights Platform is the scalable backbone for graph analytics and complex data architectures for thousands of Fortune 500 enterprises and innovative startups across many different industries, including financial services, healthcare, and telecommunications. Founded in 2015 in Cologne, Germany, ArangoDB Inc. is a venture-backed, next-generation graph data and analytics company headquartered in San Francisco, California, with offices and employees worldwide. Learn more at http://www.arangodb.com.

Read More

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT, DATA SCIENCE

Latest Couchbase Capella Release Features New Developer Platform Integrations and Greater Enterprise Features

Prnewswire | June 02, 2023

Couchbase, Inc. (NASDAQ: BASE), the cloud database platform company, today announced a broad range of enhancements to its industry-leading Database-as-a-Service Couchbase Capella™. The newest release of Capella will be accessible by popular developer platform Netlify and features a new Visual Studio Code (VS Code) extension, making it easier for developers and development teams to build modern applications on Capella, streamline their workflows and increase productivity. Coinciding with National Cloud Database Day, Couchbase is also extending its enterprise deployability and introducing new features, allowing customers to move more applications to Capella with a lower TCO. "The reality is that developers don't want to spend their time operating and integrating separate primitives. Capella's new developer platform integrations aim to address this widespread issue, minimizing the developer experience gap and allowing teams to focus on what they do best — writing code and solving problems," said Rachel Stephens, senior analyst at RedMonk. Simplifying the Developer Experience With Netlify, VS Code and Capella Findings from Couchbase's recent developer survey reveal that the majority of developers (94.9%) are currently at or over their work capacity and are on the brink of or already feeling overwhelmed. To reduce this friction and help developers lower their number of operational tasks, Couchbase is extending Capella to more of the developer platform ecosystem that is highly favored by frontend and full stack developers. The new integration for Capella makes it easy for developers to connect to Netlify for more simplified and agile web application development. In addition, the new VS Code extension is designed to provide a seamless experience for Capella users who want to work within the popular source-code editor. These ecosystem enhancements are now available and reduce friction so that developers can focus on building innovative modern apps. "Netlify's platform unites an extensive ecosystem of technologies, services and APIs into one workflow to empower developers to build composable web experiences with the tools that best suit their needs. In this way, Netlify meets their users where they are, allowing them to embrace the composable web in a manner that respects their existing businesses, while also balancing flexibility and enterprise-grade reliability. I'm a strong believer that when the ecosystem wins, we all win. That's why we're so excited to deepen our ties with Couchbase to strengthen and diversify the ecosystem of tools developers are using to build the modern web," said Chris Bach, co-founder and chief strategy and creative officer at Netlify. Broader Enterprise Deployability and New Enterprise Features Couchbase is also broadening Capella's enterprise features and deployability so customers can move more applications to the cloud database platform. The new Capella enhancements deliver the following benefits: Support for time series data. A new time series array function in Couchbase's support for JSON will enable a broader set of use cases, such as IoT or finance apps. By using time series arrays, Couchbase is able to utilize all of its data access, processing and storage features including its patented array indexing and high-density storage engine. This approach will enable development teams to quickly and easily extend new features to their applications without adding complexity to their architecture or infrastructure, allowing them to be more agile and productive while driving cost efficiency. Extending deployability of Capella. Couchbase has added over 10 new supported regions across the three major cloud service providers and larger instance sizes. Capella is also available directly in each of their marketplaces. Capella adds support for memory-only buckets (ephemeral databases) for caching and transient data use cases. Security and compliance capabilities are enhanced through Google Cloud HIPAA compliance and with private endpoints for Azure. Enhanced management. Managing Capella is even easier now with the introduction of dynamic disk scaling, hibernation of clusters and the enabling of downloadable buckets. Also new is change data capture, which recognizes and automates change history on documents. This is then streamable via Kafka to other applications. These enhancements collectively position Capella as a single, comprehensive cloud database platform that offers broad multimodel support and in-memory performance — a powerful combination that lowers TCO for customers. "We continue to broaden the Capella capabilities and make it easier for new developers to come on board and take advantage of our industry-leading cloud database platform," said Scott Anderson, SVP of product management and business operations at Couchbase. "Development teams can get started with Capella more quickly and do more with our cloud database platform, improving efficiency and productivity. And for operations teams, Capella becomes even easier to deploy and manage while broadened enterprise capabilities handle more workloads at a fraction of the cost compared to other document-based DBaaS offerings." The new release of Capella will be generally available in the second quarter. Couchbase will host a webcast on June 7 and 8 to discuss what's new in Capella and how customers can benefit from the latest enhancements. Register here. About Couchbase Modern customer experiences need a flexible database platform that can power applications spanning from cloud to edge and everything in between. Couchbase's mission is to simplify how developers and architects develop, deploy and consume modern applications wherever they are. We have reimagined the database with our fast, flexible and affordable cloud database platform Capella, allowing organizations to quickly build applications that deliver premium experiences to their customers – all with best-in-class price performance. More than 30% of the Fortune 100 trust Couchbase to power their modern applications. For more information, visit www.couchbase.com and follow us on Twitter @couchbase. Couchbase®, the Couchbase logo and the names and marks associated with Couchbase's products are trademarks of Couchbase, Inc. All other trademarks are the property of their respective owners.

Read More

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT, DATA SCIENCE

NorthGravity Launches Hubcio: Revolutionizing Natural Language Generation for Data Insights as Part of the NorthGravity AI Suite

Newswire | May 29, 2023

NorthGravity, a leading provider of advanced data analytics software, is thrilled to announce the release of Hubcio. With its cutting-edge capabilities, Hubcio will join the NorthGravity AI (NGAI), sitting alongside the NorthGravity Platform (NGP) and the NorthGravity Insights (NGI). Hubcio's integration with the NorthGravity AI Suite enables users to seamlessly leverage its power. Users can effortlessly build advanced data pipelines, streamline Python code to extract valuable insights, and gain a comprehensive view of internal documents and data—all within the unified NGAI ecosystem. "We are excited to announce that Hubcio will be a vital component of our NorthGravity product," said Travis Nadelhoffer, CEO of NorthGravity. "By integrating Hubcio with NGP and NGI, we are providing our clients with a powerful suite of AI tools that seamlessly work together to enable data-driven insights and decision-making." Key features of Hubcio within the NGAI include: Unified AI Ecosystem: Hubcio seamlessly integrates with the NorthGravity Platform (NGP) and NorthGravity Insights (NGI) as part of the NorthGravity AI Suite (NGAI), providing users with an integrated environment for data analysis. Advanced Data Pipelines: Users can build sophisticated data pipelines utilizing the NGAI ecosystem within the NGP, effortlessly transforming and processing data to extract valuable insights. Python Optimization: Hubcio simplifies the process of writing Python code, enabling users to extract maximum value from data with minimal effort. Advanced Expeditor: Hubcio creates a foundation for building data pipelines and writing code within the NGP. Internal Document Insights: Gain a comprehensive view of internal documents and data, uncovering valuable insights and knowledge hidden within your organization, powered by the NGAI ecosystem. Automated Submission and Training: Automate the submission and training of internal data and documents, creating a secure and customizable knowledge base for natural language queries, all within the NG ecosystem. To learn more about Hubcio, please visit https://www.northgravity.com/. About NorthGravity NorthGravity is a leading provider of advanced data analytics software, helping businesses unlock the full potential of their data. NorthGravity's innovative software suite includes the NorthGravity Platform (NGP), NorthGravity Artificial Intelligence (NGAI), and NorthGravity Insights (NGI). The NGP is a platform used for data storage, collection, and pipelines. The NGAI is a suite of AI tasks, autoML and Hubcio. The NGI is a business insights tool. NorthGravity is committed to delivering superior software that drives business growth and success.

Read More

BIG DATA MANAGEMENT, BUSINESS STRATEGY, DATA SCIENCE

ArangoDB Boosts Performance and Usability Across Search, Graph, and Analytics with Release of ArangoDB 3.11

PRWeb | May 31, 2023

ArangoDB, the company behind the most complete graph data and analytics platform, today announced the GA release of ArangoDB 3.11 to accelerate its performance across search, graph, and analytics use cases. ArangoDB 3.11 includes performance improvements for ArangoSearch, ArangoDB’s natively-integrated full-text search and ranking engine, as well as new functionality to its web interface to simplify the database’s operations. “ArangoDB 3.11 is designed to take the capabilities of advanced search and analytics to new heights, while also introducing a wealth of new performance, usability, and operational improvements,” said Jörg Schad, PhD, CTO at ArangoDB. “With today’s release, ArangoDB runs even faster and is more intuitive to use, allowing our customers and community to continue to unlock insights that help them optimize decision-making and accelerate innovation.” New functionality in ArangoDB 3.11 includes: Faster query performance across search and graph: ArangoDB 3.11 brings new functionality to ArangoSearch that improves its performance. New column caching options allow for common values to be stored in memory, and a new Analyzer for GeoJSON data stores geo-spatial data more efficiently. In addition, reduced memory usage of in-memory edge indexes as well as index cache refilling accelerate graph traversal performance while consuming fewer resources. Improved user experience for database administration and management: With new features available in its web interface, even more of ArangoDB’s capabilities can be managed outside of the command line in a user-friendly graphical interface. The graph viewer for visualizing named graphs has received substantial improvements as well as new functionality. It has been reimplemented based on the vis.js library, the interface has been streamlined and rewritten to use the React framework, and overall performance has been improved. New features include the ability to search the visible graph to center a specific vertex, as well as by Start node. New functionality for ArangoSearch has also been added to ArangoDB’s web interface, including a search-alias View to create and manage search views, the ability to create inverted indexes on collections, as well as a new sorting mechanism and search box for Saved Queries to make it simpler to find relevant queries and discover which ones have been created or used recently. Data science and analytics operational enhancements: ArangoDB 3.11 offers persisted Pregel execution statistics to better assist data science and graph analytics use cases. Further features in ArangoDB 3.11 include parallel gather, write-write conflict improvements, various performance enhancements across AQL (the ArangoDB Query Language), new server options, and more. Packaging and availability ArangoDB 3.11 is available immediately. All new features are included in both the open source ArangoDB Community Edition and the commercial ArangoDB Enterprise Edition, except for column caching and the geo_s2 Analyzer, which are Enterprise only. ArangoDB 3.11 is available for download as a self-managed deployment here, as well as on ArangoGraph Insights Platform, ArangoDB’s managed service. About ArangoDB ArangoDB is the company behind ArangoGraph Insights Platform: a next-generation graph data and analytics platform that uncovers insights in data that are difficult or impossible with traditional SQL, document, or even other graph databases – making it easier to drive value from connected data, faster. ArangoGraph Insights Platform is the scalable backbone for graph analytics and complex data architectures for thousands of Fortune 500 enterprises and innovative startups across many different industries, including financial services, healthcare, and telecommunications. Founded in 2015 in Cologne, Germany, ArangoDB Inc. is a venture-backed, next-generation graph data and analytics company headquartered in San Francisco, California, with offices and employees worldwide. Learn more at http://www.arangodb.com.

Read More

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT, DATA SCIENCE

Latest Couchbase Capella Release Features New Developer Platform Integrations and Greater Enterprise Features

Prnewswire | June 02, 2023

Couchbase, Inc. (NASDAQ: BASE), the cloud database platform company, today announced a broad range of enhancements to its industry-leading Database-as-a-Service Couchbase Capella™. The newest release of Capella will be accessible by popular developer platform Netlify and features a new Visual Studio Code (VS Code) extension, making it easier for developers and development teams to build modern applications on Capella, streamline their workflows and increase productivity. Coinciding with National Cloud Database Day, Couchbase is also extending its enterprise deployability and introducing new features, allowing customers to move more applications to Capella with a lower TCO. "The reality is that developers don't want to spend their time operating and integrating separate primitives. Capella's new developer platform integrations aim to address this widespread issue, minimizing the developer experience gap and allowing teams to focus on what they do best — writing code and solving problems," said Rachel Stephens, senior analyst at RedMonk. Simplifying the Developer Experience With Netlify, VS Code and Capella Findings from Couchbase's recent developer survey reveal that the majority of developers (94.9%) are currently at or over their work capacity and are on the brink of or already feeling overwhelmed. To reduce this friction and help developers lower their number of operational tasks, Couchbase is extending Capella to more of the developer platform ecosystem that is highly favored by frontend and full stack developers. The new integration for Capella makes it easy for developers to connect to Netlify for more simplified and agile web application development. In addition, the new VS Code extension is designed to provide a seamless experience for Capella users who want to work within the popular source-code editor. These ecosystem enhancements are now available and reduce friction so that developers can focus on building innovative modern apps. "Netlify's platform unites an extensive ecosystem of technologies, services and APIs into one workflow to empower developers to build composable web experiences with the tools that best suit their needs. In this way, Netlify meets their users where they are, allowing them to embrace the composable web in a manner that respects their existing businesses, while also balancing flexibility and enterprise-grade reliability. I'm a strong believer that when the ecosystem wins, we all win. That's why we're so excited to deepen our ties with Couchbase to strengthen and diversify the ecosystem of tools developers are using to build the modern web," said Chris Bach, co-founder and chief strategy and creative officer at Netlify. Broader Enterprise Deployability and New Enterprise Features Couchbase is also broadening Capella's enterprise features and deployability so customers can move more applications to the cloud database platform. The new Capella enhancements deliver the following benefits: Support for time series data. A new time series array function in Couchbase's support for JSON will enable a broader set of use cases, such as IoT or finance apps. By using time series arrays, Couchbase is able to utilize all of its data access, processing and storage features including its patented array indexing and high-density storage engine. This approach will enable development teams to quickly and easily extend new features to their applications without adding complexity to their architecture or infrastructure, allowing them to be more agile and productive while driving cost efficiency. Extending deployability of Capella. Couchbase has added over 10 new supported regions across the three major cloud service providers and larger instance sizes. Capella is also available directly in each of their marketplaces. Capella adds support for memory-only buckets (ephemeral databases) for caching and transient data use cases. Security and compliance capabilities are enhanced through Google Cloud HIPAA compliance and with private endpoints for Azure. Enhanced management. Managing Capella is even easier now with the introduction of dynamic disk scaling, hibernation of clusters and the enabling of downloadable buckets. Also new is change data capture, which recognizes and automates change history on documents. This is then streamable via Kafka to other applications. These enhancements collectively position Capella as a single, comprehensive cloud database platform that offers broad multimodel support and in-memory performance — a powerful combination that lowers TCO for customers. "We continue to broaden the Capella capabilities and make it easier for new developers to come on board and take advantage of our industry-leading cloud database platform," said Scott Anderson, SVP of product management and business operations at Couchbase. "Development teams can get started with Capella more quickly and do more with our cloud database platform, improving efficiency and productivity. And for operations teams, Capella becomes even easier to deploy and manage while broadened enterprise capabilities handle more workloads at a fraction of the cost compared to other document-based DBaaS offerings." The new release of Capella will be generally available in the second quarter. Couchbase will host a webcast on June 7 and 8 to discuss what's new in Capella and how customers can benefit from the latest enhancements. Register here. About Couchbase Modern customer experiences need a flexible database platform that can power applications spanning from cloud to edge and everything in between. Couchbase's mission is to simplify how developers and architects develop, deploy and consume modern applications wherever they are. We have reimagined the database with our fast, flexible and affordable cloud database platform Capella, allowing organizations to quickly build applications that deliver premium experiences to their customers – all with best-in-class price performance. More than 30% of the Fortune 100 trust Couchbase to power their modern applications. For more information, visit www.couchbase.com and follow us on Twitter @couchbase. Couchbase®, the Couchbase logo and the names and marks associated with Couchbase's products are trademarks of Couchbase, Inc. All other trademarks are the property of their respective owners.

Read More

Spotlight

Uberflip

Uberflip

Uberflip is the world’s #1 Content Experience Platform (CEP). With tools to aggregate all your marketing content, they empower B2B marketing and sales teams to create personalized content experiences to engage accounts, nurture prospects, and convert leads, without the help of IT. It’s their mission...

Events

Resources

resource image

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT

SAP Datashpere

Whitepaper

resource image

PERFORMANCE MANAGEMENT

The Aftermath of the Great Resignation

Article

resource image

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT

Data Analytics Techniques for Internal Audit

Whitepaper

resource image

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT

SAP Datashpere

Whitepaper

resource image

PERFORMANCE MANAGEMENT

The Aftermath of the Great Resignation

Article

resource image

BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT

Data Analytics Techniques for Internal Audit

Whitepaper

Events