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MERKLE LAUNCHES PERFORMANCE MARKETING LAB TO ENABLE CROSS-CHANNEL EXPERIENCES THROUGH DATA, ANALYTICS, AND GOOGLE TECHNOLOGY

Merkle | June 03, 2020

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Merkle, a leading technology-enabled, data-driven performance marketing agency, has launched a new Performance Marketing Lab. The Lab comprises a cross-functional team of data scientists, developers, analysts, media experts, and product engineers, who develop proprietary solutions and leverage best-in-class products to help brands ensure their adtech and martech investments deliver greater digital marketing value. The new Lab is led by Matthew Mierzejewski. Previously Merkle&rsquo...

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WHY A NEW STRATEGY IS NECESSARY TO UNTAPPING THE POTENTIAL OF YOUR DATA

information-age.com | January 30, 2020

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In the decade to come, however, two data challenges are looming large when it comes to implementing a data strategy.The first challenge is that, as modern analytics deployments grow, organisations are faced with an ongoing challenge to curate, manage, and govern larger volumes of data. The second big challenge is that data is no longer solely under the purview and restricted use of the small, manageable teams of trained IT professionals. We are now operating in a day and age of pervasive ...

Read More

DBTA, G2 RECOGNIZE TALEND AS A TOP CHOICE FOR DATA INTEGRATION AND INTEGRITY

Talend | May 20, 2020

news image

Talend announced today it has been recognized by a leading technology publication and peer review site for its product excellence. Talend was selected as a finalist in DBTA's Readers' Choice Awards Program in which information management solutions, products...

Read More

DATA ARCHITECTURE

DEVELOPER EDITION OF KINETICA’S STREAMING DATA WAREHOUSE NOW LAUNCHED

Kinetica | March 11, 2021

news image

Kinetica announced that the Developer Edition of their streaming warehouse is now available for free download for developers and data teams. Kinetica combines historical and streaming data analysis with powerful location intelligence and AI in a single platform. With this free-to-use edition, developers, data engineers, and data architects will now be able to develop their ideas and proof of concepts without any worry of the expiration of the license. The COVID-19 crisis has given...

Read More
news image

MERKLE LAUNCHES PERFORMANCE MARKETING LAB TO ENABLE CROSS-CHANNEL EXPERIENCES THROUGH DATA, ANALYTICS, AND GOOGLE TECHNOLOGY

Merkle | June 03, 2020

Merkle, a leading technology-enabled, data-driven performance marketing agency, has launched a new Performance Marketing Lab. The Lab comprises a cross-functional team of data scientists, developers, analysts, media experts, and product engineers, who develop proprietary solutions and leverage best-in-class products to help brands ensure their adtech and martech investments deliver greater digital marketing value. The new Lab is led by Matthew Mierzejewski. Previously Merkle&rsquo...

Read More
news image

WHY A NEW STRATEGY IS NECESSARY TO UNTAPPING THE POTENTIAL OF YOUR DATA

information-age.com | January 30, 2020

In the decade to come, however, two data challenges are looming large when it comes to implementing a data strategy.The first challenge is that, as modern analytics deployments grow, organisations are faced with an ongoing challenge to curate, manage, and govern larger volumes of data. The second big challenge is that data is no longer solely under the purview and restricted use of the small, manageable teams of trained IT professionals. We are now operating in a day and age of pervasive ...

Read More
news image

DBTA, G2 RECOGNIZE TALEND AS A TOP CHOICE FOR DATA INTEGRATION AND INTEGRITY

Talend | May 20, 2020

Talend announced today it has been recognized by a leading technology publication and peer review site for its product excellence. Talend was selected as a finalist in DBTA's Readers' Choice Awards Program in which information management solutions, products...

Read More
news image

DATA ARCHITECTURE

DEVELOPER EDITION OF KINETICA’S STREAMING DATA WAREHOUSE NOW LAUNCHED

Kinetica | March 11, 2021

Kinetica announced that the Developer Edition of their streaming warehouse is now available for free download for developers and data teams. Kinetica combines historical and streaming data analysis with powerful location intelligence and AI in a single platform. With this free-to-use edition, developers, data engineers, and data architects will now be able to develop their ideas and proof of concepts without any worry of the expiration of the license. The COVID-19 crisis has given...

Read More