TechTarget

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TechTarget (Nasdaq: TTGT) is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across more than 140 highly targeted technology-specific websites, TechTarget attracts and nurtures communities of technology buyers researching their companies’ information technology needs. By understanding these buyers’ content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world. TechTarget has offices in Boston, London, Munich, Paris, San Francisco, Singapore and Sydney.

C-Suite On Deck

John A. Steinert, Chief Marketing Officer at TechTarget helps bring the power of purchase intent-driven marketing and sales services to technology companies.

With a strong drive to help customers achieve their business objectives faster and bigger, John and his TechT...

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WORKDAY GIVES DEBT COLLECTORS PREDICTIVE ANALYTICS SOFTWARE

TechTarget | April 19, 2016

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Workday is now supplying organizations with advanced predictive analytics software to help them forecast which customers are least likely to pay their bills on time. In its latest update, called Workday 26, the provider of enterprise cloud applications for finance and human resources includes a "customer collections dashboard" for users. The dashboard offers predictive analytics software to help in collection of outstanding receivables, said Betsy Bland, vice president of financial man...

Read More

BIG DATA CHALLENGES TRADITIONAL DATA MODELING TECHNIQUES

SearchDataManagement - TechTarget | May 02, 2016

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The onslaught of big data, with its high data volumes and diverse data structures, has given rise to new technologies in the form of NoSQL, Hadoop, Spark and the like. NoSQL, particularly, calls for changes in established data modeling techniques.Some basic learning is order, too, when it comes to NoSQL databases, such as MongoDB, Cassandra and Redis, advised at least one data veteran during the recent Enterprise Data World (EDW) 2016 conference in San Diego....

Read More

DATA ANALYTICS AIDS VALUE-BASED REIMBURSEMENT, BUT BIGGER GOALS LOOM

searchhealthit.techtarget | August 30, 2016

news image

Although data analytics will play a role in precision medicine, experts say we're far from achieving the full potential. Instead, the focus of analytics now is on value-based care....

Read More

DATA LAKE MANAGEMENT, GOVERNANCE A HANDS-ON JOB FOR BIG DATA TEAMS

TechTarget | June 07, 2017

news image

Deploying big data systems is just the first step for IT and data management teams. The next big challenge is setting up systems and processes for governing data lakes.Data lakes evoke images of vast pools of raw data, available for unfettered exploration and analysis. But the reality isn't so free and easy: To avoid information chaos, all that data needs to be cataloged and governed -- and doing so is still a developing and very often do-it-yourself process....

Read More
news image

WORKDAY GIVES DEBT COLLECTORS PREDICTIVE ANALYTICS SOFTWARE

TechTarget | April 19, 2016

Workday is now supplying organizations with advanced predictive analytics software to help them forecast which customers are least likely to pay their bills on time. In its latest update, called Workday 26, the provider of enterprise cloud applications for finance and human resources includes a "customer collections dashboard" for users. The dashboard offers predictive analytics software to help in collection of outstanding receivables, said Betsy Bland, vice president of financial man...

Read More
news image

BIG DATA CHALLENGES TRADITIONAL DATA MODELING TECHNIQUES

SearchDataManagement - TechTarget | May 02, 2016

The onslaught of big data, with its high data volumes and diverse data structures, has given rise to new technologies in the form of NoSQL, Hadoop, Spark and the like. NoSQL, particularly, calls for changes in established data modeling techniques.Some basic learning is order, too, when it comes to NoSQL databases, such as MongoDB, Cassandra and Redis, advised at least one data veteran during the recent Enterprise Data World (EDW) 2016 conference in San Diego....

Read More
news image

DATA ANALYTICS AIDS VALUE-BASED REIMBURSEMENT, BUT BIGGER GOALS LOOM

searchhealthit.techtarget | August 30, 2016

Although data analytics will play a role in precision medicine, experts say we're far from achieving the full potential. Instead, the focus of analytics now is on value-based care....

Read More
news image

DATA LAKE MANAGEMENT, GOVERNANCE A HANDS-ON JOB FOR BIG DATA TEAMS

TechTarget | June 07, 2017

Deploying big data systems is just the first step for IT and data management teams. The next big challenge is setting up systems and processes for governing data lakes.Data lakes evoke images of vast pools of raw data, available for unfettered exploration and analysis. But the reality isn't so free and easy: To avoid information chaos, all that data needs to be cataloged and governed -- and doing so is still a developing and very often do-it-yourself process....

Read More