BIG DATA MANAGEMENT

Nullafi Announces New Products, People, and Patents to Ensure End Users See Only the Data They Need to See

Nullafi | May 31, 2022

Nullafi
Nullafi, a fast-growing provider of data security software, today announced the general availability of Nullafi Shield, an agentless, Zero Trust data security solution that sits between applications and endpoints, tying in with existing network technology in order to redact data across applications. Nullafi intelligently recognizes and obfuscates sensitive data in transit before it gets to the user's device, no matter where it originates, what field it's in, or how it's labeled.

Nullafi was co-founded by Robert Yoskowitz, CEO, and Elder Santos, CTO. Cameron Smith, formerly of Gigamon, has joined as VP of Product, and Walter Specht has joined as VP of Channel Sales.

The company is supported by a world-class board of advisors, including Chase Cunningham, Chief Strategy Officer, Ericom; Simon Moffatt, Founder and Analyst, The Cyber Hut; Jason Stutt, SVP Global Sales, Virsec; Steven Hua, VP of Marketing, BetterCloud; and Becca Chambers, Senior Vice President Global Brand and Communications, Corel.

"The sudden shift to remote work and the unprecedented increase in the number of business applications used daily has created unfettered and unmanaged access to sensitive data in plain text. Simply put, companies have completely lost control over who can see what data, and where — it's a mess. If you can't answer the basic question of who is allowed to see what types of data while they're doing their jobs, regardless of the applications they are using, that's a big problem. "It's the problem we built our solution to address in a new way. We wanted to bring a solution to market that was agnostic for applications, data sources, and data types. A solution that could protect employee and third-party access and could be set up and maintained quickly and easily. I couldn't be prouder of the incredible innovations that the Nullafi team has created to accomplish this goal."

Robert Yoskowitz, Co-founder and CEO of Nullafi

Because Nullafi Shield operates at the network level, it can work with any application, any data, anytime, anywhere, with no application integrations or endpoint deployments needed. With less than a 15-minute setup, customers can detect and redact sensitive data to solve data privacy, security, and access challenges. And because the software runs in clients' own environments, there's no need to worry about latency, third-party data risk, or downtime.

In recognition of its innovation, Nullafi has been awarded eight patents from the United States Patent & Trademark Office (USPTO). These include inventions for desensitizing dynamic data, methods of continuously monitoring data integrity, as well as inventions that cover containing and nullifying the impact of data loss events.

"No vendor had an intelligent, Zero Trust approach to the problem of data security until I saw Nullafi," said Chase Cunningham, a former Forrester Research analyst who is an advisor to Nullafi and Chief Strategy Officer of Ericom. "Cybersecurity is ultimately about data protection. Data is what hackers steal; it's what brings down companies. Nullafi offers the approach to the problem, removing the risk from data compromises across the kill chain."

About Nullafi
Nullafi is a fast-growing provider of data security software that helps customers quickly, easily, and comprehensively detect and redact sensitive data, automate policy enforcement, and eliminate risks such as data leakage, inadvertent access, and improper downloading — all while allowing business to continue without interruption. With Nullafi, users see only the data they need to see, giving organizations unprecedented control. The company serves primarily mid-market companies, technology resellers, and application developers in North America and is privately funded by angel investors. With rave reviews from analysts, multiple patents granted, and key partnerships already established, Nullafi is well-positioned to transform data security as we know it.

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The HBR Insight Center highlights emerging thinking around today’s most important business ideas. In this Insight Center, we’ll explore the power of using data visualization to drive business strategy. We’ll talk about when (and when not) to use visualization, how to get started, how to know if you’re getting a good return on your data visualization investment, and more.

Spotlight

The HBR Insight Center highlights emerging thinking around today’s most important business ideas. In this Insight Center, we’ll explore the power of using data visualization to drive business strategy. We’ll talk about when (and when not) to use visualization, how to get started, how to know if you’re getting a good return on your data visualization investment, and more.

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ActionIQ Named Overall, Product and Innovation Leader in KuppingerCole Leadership Compass

ActionIQ | September 17, 2022

ActionIQ, the leader in customer experience (CX) solutions, today announced that it was named an Overall Leader, Product Leader and Innovation Leader in the 2022 Leadership Compass on Customer Data Platforms (CDPs) by KuppingerCole Analysts AG. The Leadership Compass report analyzes CDP solutions on the market to give an overview of the market positions of the vendors and the functionality of the solutions. The AIQ CX Hub is a collection of powerful and fully configurable modular solutions that gives all enterprise teams direct but controlled self-service access to customer data to create audiences and orchestrate customer experiences at scale. "It is clear that the ActionIQ CX Hub has been designed with a strong focus on the customer experience: both the experience of the members of an organization that work with the solution and the customers of such organizations who will benefit from the enhanced customer experience facilitated by the Customer Experience Hub," said Roland Bühler, leading analyst and author of the KuppingerCole report. To cite the 2022 Leadership Compass, the AIQ CX Hub "is easy to use and is ideal for non-technical users (such as marketers). The intuitive graphical user interface is easy to understand and to manage all the functions without the need for a data analyst. In particular, the built-in connectors for a huge variety of third-party systems can be used in a highly intuitive "plug-and-play" manner." Further on AIQ, "The segmentation of customer audiences can be done in a very convenient way, using drag and drop functionality. Calculations, such as the audience size, and further analytics are made in real-time. ActionIQ Customer Experience Hub has a strong focus on customer activation. It includes a highly intuitive and powerful customer orchestration tool that enables the creation of intelligent customer journey setups in a very smart way using the graphical user interface." "We are very proud to be named an Overall Leader, as well as Product and Innovation Leader by KuppingerCole. "The AIQ CX Hub is the only solution that can combine historical customer profile with real-time events to orchestrate impactful, personalized customer experiences, and rapid growth of our customer base, combined with exceptional customer retention, speak to the superiority of our solution." Tasso Argyros, Co-Founder and CEO at ActionIQ The AIQ CX Hub comprises four modular solutions — CDP, Audience Center, Journey Management and Real-Time CX — designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. The AIQ CX Hub flexibly integrates with any data source or channel, and gives organizations the freedom to purchase a CDP from AIQ or use their own in-house solution. The AIQ CX Hub has also scored Positive or Strong Positive in the Security, Functionality, Interoperability and Usability product categories of the report. The Overall Leader rating is based on the combination of product, innovation and market leadership, while Product Leadership is determined by the functional strength of the CDP solution and the overall capabilities and completeness of services. When it comes to Innovation Leadership, "innovative companies take a customer-oriented upgrade approach, delivering customer-requested and other cutting-edge features, while maintaining compatibility with previous versions," according to KuppingerCole. About ActionIQ AIQ brings order to CX chaos. Our Customer Experience Hub empowers everyone to be a CX champion by giving business teams the freedom to explore and action on customer data while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. Enterprise brands such as Autodesk, M&T Bank, The New York Times, Neiman Marcus, Hertz and many more use our CX Hub to drive growth through extraordinary customer experiences.

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BUSINESS INTELLIGENCE,BIG DATA MANAGEMENT,DATA SCIENCE

Qlik Launches Qlik Cloud Data Integration to Enable a Real-Time Enterprise Data Fabric With Automated Data Movement and Advanced Transformations

Qlik | November 03, 2022

Qlik® today launched Qlik Cloud® Data Integration, its Enterprise Integration Platform as a Service (eiPaaS) offering to fuel enterprise data strategies through a real-time data integration fabric that connects all enterprise applications and data sources to the cloud. “Improving the access, real-time movement and advanced transformation of data between sources and systems across the enterprise is crucial to organizations realizing the full power of their data,” said James Fisher, Chief Product Officer at Qlik. “Qlik Cloud Data Integration helps create that real-time fabric between any data source, target and destination, leveraging the power of the cloud to enable everyone in the enterprise to act with certainty through data.” Qlik Cloud Data Integration is a set of SaaS services designed for analytics and data engineers deploying enterprise integration and transformation initiatives. The services form a data fabric that unifies, transforms and delivers data across an organization via flexible, governed and reusable data pipelines. These pipelines are essential for modern, business critical, AI, analytics and operational projects in today’s enterprise. “Cloud data integration technologies and services are a critical component of managing data pipelines and downstream analytics use cases in the modern data environment. Qlik’s set of technology services provide users with data access and integration capabilities across hybrid and multi-cloud platforms, enabling management of modern data to activate data and analytics.” Stewart Bond, Vice President, Data Intelligence and Integration Software research at IDC Since it uses a common set of cloud services that integrate with every major cloud platform – including AWS, Databricks, Google Cloud, Microsoft Azure Synapse and Snowflake – Qlik Cloud Data Integration makes data even easier to find, transform, govern and deliver. Regardless of what data architecture an enterprise uses, Qlik Cloud Data Integration provides the fabric to align and deliver any relevant data, be it on-premises or the cloud, to applications and systems through any delivery option with: Real-Time Movement – Through Qlik’s industry leading change data capture (CDC) engine, the most current and relevant changed data is moved to the cloud efficiently and at unsurpassed scale. Advanced Transformation – Quickly turns raw records into analytics-ready data via auto generated, push-down SQL. It works by creating a reusable pipeline of data models and quality rules, and automates the generation and execution of SQL code to meet user designed data models, marts or custom formats. Catalog and Lineage – Through strong metadata management and lineage, it’s crystal clear where data came from, how it was transformed, and that it is being used by the right people in the organization for the right purpose, increasing data’s trust and use. API Automation – Provides a no-code visual interface to automate workflows for cloud application and data APIs. Prebuilt templates are available for data engineering use cases including reverse ETL and multi-vendor catalog synchronization. According to new research conducted by GigaOm, Qlik’s approach to data integration provides an essential underpinning to a modern data fabric while delivering rapid time to value and ROI by: Reducing data engineer and IT FTE workloads by 25% by aggregating massive amounts of data from multiple sources. Saving 65 to 70% of data analyst and engineer data discovery, analysis and implementation time. Increasing data management efficiency by 20% in year two, 33% in year three. Delivering data integration and governance benefits - 60% in year two and an additional 25% in year three. About Qlik Qlik’s vision is a data-literate world, where everyone can use data and analytics to improve decision-making and solve their most challenging problems. A private company, Qlik offers real-time data integration and analytics solutions, powered by Qlik Cloud, to close the gaps between data, insights and action. By transforming data into Active Intelligence, businesses can drive better decisions, improve revenue and profitability, and optimize customer relationships. Qlik serves more than 38,000 active customers in over 100 countries. © 2022 QlikTech International AB. All rights reserved. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated. The information provided herein is subject to change without notice. In addition, the development, release and timing of any product or functionality described herein remain at the sole discretion of Qlik and should not be relied upon in making a purchasing decision, nor as a representation, warranty or commitment to deliver specific products or functionality in the future.

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BUSINESS INTELLIGENCE, BIG DATA MANAGEMENT

Informatica Extends Microsoft Partnership to Help Enterprises Operationalize AI

Informatica | October 14, 2022

Today Informatica, an enterprise cloud data management leader, is announcing its inclusion as an initial partner of the Microsoft Intelligent Data Platform Partner Ecosystem. Microsoft announced the launch of this ecosystem during its Microsoft Ignite 2022. This initiative represents an investment both companies are making towards helping enterprises truly operationalize AI with trusted and governed data. By bringing the end-to-end data management capabilities of the Informatica Intelligent Data Management Cloud (IDMC) which includes data ingestion, analytics and governance to augment the Analytics, AI/ML capabilities of the Microsoft Intelligent Data Platform (MIDP), the two companies will be deepening their partnership to drive the next phase of AI-driven digital transformation. “Informatica and Microsoft have been strong partners for years. “This latest announcement highlights again the complementary capabilities of these two data leaders and should benefit customers of both companies.” Stewart Bond, research vice president, Data Intelligence and Integration Software research at IDC This announcement follows the recently announced Multidomain Master Data Management-as-a-Service on Microsoft Azure. Informatica has also just launched its Data Loader for Microsoft Azure to further help enterprises speed-up the time from ingestion to business insights. The no-cost, zero-code, zero-devops, zero infrastructure required cloud data management SaaS offering will help departmental users across the organization to move from data to insights in minutes, as opposed to weeks. Informatica’s Data Loader provides a simple three-step, wizard-driven experience that automatically captures data and schema changes the source systems. Users can load unlimited data into Microsoft Synapse Analytics, putting the latest data at their fingertips to unlock meaningful analytics. “Whether customers are focused on accelerating innovation by democratizing data-driven decision-making, achieving agility by reducing friction in data flows across their data and analytics systems, or ensuring security and governance of their full-data estate Informatica’s Intelligent Data Management Cloud offers a best-in-class solution to address each need,” said Amit Walia, CEO, Informatica. “We’re proud to be deepening our partnership with Microsoft, working together in new ways to power customers’ accelerated digital transformations.” “We unveiled the Microsoft Intelligent Data Platform to integrate databases, analytics and governance and help customers address fragmentation and focus time on creating value. We’re excited to partner with Informatica to bring more value, and meet our customers where they are,” said Rohan Kumar, Corporate Vice President, Azure Data, About Informatica Informatica, an Enterprise Cloud Data Management leader, empowers businesses to realize the transformative power of data. We have pioneered a new category of software, the Informatica Intelligent Data Management Cloud™(IDMC), powered by AI and a cloud-first, cloud-native, end-to-end data management platform that connects, manages, and unifies data across any multi-cloud, hybrid system, empowering enterprises to modernize and advance their data strategies. Over 5,000 customers in more than 100 countries and 85 of the Fortune 100 rely on Informatica to drive data-led digital transformation.

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