Piwik PRO Launched Piwik PRO Core plan, a Free Version of Data Analytics Platform

Piwik PRO | January 28, 2022

The Piwik PRO Core plan, a completely free platform for analytics specialists and beginners, has been created by Piwik PRO, a customer journey analytics platform oriented toward compliance. The Core plan assists businesses and marketers in analyzing customer journeys while remaining compliant with data protection rules.

"Data leaks and careless data collection in recent years have eroded the trust of far too many consumers when they are online—which is just about always, Our feature-rich platform helps introduce and expand trust between those collecting data and those who own the data—the individual consumer."

Maciej Zawadziński, the founder and CEO of Piwik PRO

Piwik PRO is positioned as a one-of-a-kind Google Analytics alternative. The free version of GA has a market share of 86 percent, but it has some limitations, which you may learn about here.

User flow, Tag management, multi-channel attribution, and other data collecting and reporting tools are all available to Piwik PRO Core plan users. Piwik PRO is breaking down barriers in data analytics with a straightforward and transparent business model that sets a privacy standard that its competitors lack. Users of the Core plan can look at the client journey in various industries, such as government, healthcare, and education.

As a result, more businesses than ever before have access to the customer data they need for product development and advertising. In addition, the Piwik PRO Core plan assists companies in complying with data protection laws such as LGPD, GDPR, and CCPA.

Piwik PRO has various privacy tools that data teams may configure to meet their needs, from data gathering to consent management.


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Snowflake | November 08, 2022

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Launched over two years ago, the Snowflake Partner Network continues to serve as the engine that fuels the growth of the Data Cloud ecosystem, unlocking the potential of the Data Cloud with a broad array of solutions, applications, and partners that help mobilize the world’s data. “Together, Deloitte and Snowflake are supporting customers end-to-end through their data mobilization journeys,” said Frank Farrall, Principal – Data and AI Alliances Leader, Deloitte Consulting LLP. “Our alliance with Snowflake allows us to be part of the process of helping to redefine the market for data technology, empowering our joint clients to achieve their digital innovation goals and unlock business value at scale.” Powered by Snowflake Fuels New Innovations Powered by Snowflake is becoming synonymous with application development in the Data Cloud, with the program growing by over 6x year-over-year as of July 31, 2022. The program provides partners and customers developing applications on Snowflake with the tools and resources they need to build, market, and operate applications in the Data Cloud. Leading supply chain solution providers like Blue Yonder, cybersecurity organizations like Panther, media and advertising organizations like Piano, marketing technology organizations like Simon Data have built their customer-facing applications on Snowflake, enabling them to seamlessly scale with user demand, reduce operational burden, and unlock new revenue streams. Snowflake announced the launch of its Native Application Framework (currently in private preview) at this year’s Snowflake Summit, unlocking the ability for application logic to come to the data instead of forcing the customer to relinquish control of or move data. Since then, companies like Capital One are leveraging the Native Application Framework to build a new class of applications on Snowflake that enable customers to install applications from Snowflake Marketplace, and run them directly in their Snowflake instances. “Earlier this year, Capital One entered the enterprise B2B software market with the launch of Capital One Software and our first product, Slingshot,” said Salim Syed, VP and Head of Engineering, Capital One Software. “We chose to develop a Slingshot app for Snowflake Marketplace to further enhance the Slingshot customer experience and increase the time to value for our joint customers. The ease at which consumers can securely install and run applications directly in their Snowflake instances is of huge value to those building applications in Snowflake.” Snowflake Partners Building Joint Industry-Vertical Solutions in Alignment with Customers’ Priorities Snowflake continues to advance as the standard across industries through its vertical and horizontal solutions with the launch of four industry-specific Data Clouds recently built on Snowflake’s single, integrated platform: Financial Services Data Cloud (September 2021), Media Data Cloud (October 2021), Healthcare and Life Sciences Data Cloud (March 2022), and Retail Data Cloud (March 2022). Within each industry-specific Data Cloud, Snowflake announced partner-delivered solutions that are designed to take advantage of Snowflake’s unique interoperability and secure data sharing capabilities, create frictionless collaboration between organizations, leverage best practices, reduce time-to-value, and increase overall impact. Examples of joint solutions include: Media Data Cloud – Slalom created solutions on the Media Data Cloud for the cookieless ecosystem, which enable marketers to generate insights from their first-party data and stay compliant with privacy regulations, while ensuring that data is never stale or out of date. Healthcare and Life Sciences Data Cloud – Novartis is leveraging the Healthcare & Life Sciences Data Cloud to optimize omnichannel engagement and accelerate time-to-market while collaborating more closely than ever with their healthcare partners, unlocking data to reimagine medicine that will improve patient outcomes. Retail Data Cloud – Infosys is improving time-to-value for customers with pre-built partner solutions that help solve for top priority use cases in merchandising, supply chain, and personalization, and can quickly help businesses grow value. Financial Services Data Cloud – Alation pioneered the data catalog and launched the Alation Data Governance App with Snowflake-specific policy features to help drive data governance adoption and increase the transparency of data controls in the Financial Services Data Cloud. “Enterprises are focusing on creating sustained competitive advantage through data and AI, however, they are faced with significant challenges in modernizing to cloud-led data estates. Re-imagining business processes enabled by data and AI and creating data-driven new growth engines is key to win and lead in the digital world.” said Sunil Senan, Senior Vice President and Business Head for Data and Analytics at Infosys. “Infosys is helping its clients through Industry Intelligence cloud offerings under Infosys Cobalt in collaboration with Snowflake empowering enterprises to address these challenges and accelerate their data-driven business strategy.” Additionally, Snowflake executed and launched its inaugural Modern Marketing Data Stack Report: Your Technology Guide to Unifying, Analyzing, and Activating the Data that Powers Amazing Customer Experiences, identifying the best of breed Snowflake partner and Marketplace solutions used by Snowflake customers to show how marketers can leverage the Snowflake Data Cloud to best identify, serve, and convert valuable prospects into loyal customers. Snowflake’s report provides a concrete overview of the top solutions marketers are currently choosing to create their data stacks. Snowflake Continues to Invest in Partner Innovation Snowflake Ventures continues to foster innovation by actively investing in companies that demonstrate a commitment to mobilizing data, providing value to customers through deeper integrations with Snowflake. Snowflake Ventures investments in 2022 include dbt Labs, Hex, Immuta, Matillion, Securonix,, and Tecton. "Matillion and Snowflake are committed to maximizing the data productivity of our mutual customers by enabling data teams to transform and enrich data directly within the Snowflake Data Cloud,” said Matthew Scullion, CEO and founder, Matillion. “Together we have collaborated to support hundreds of global enterprise customers since the introduction of Matillion ETL for Snowflake. We remain laser-focused on empowering data teams to build the future-ready data infrastructure that supports their analytics, data science, and AI projects.” The Data Cloud ecosystem remains a primary focus for Snowflake as it continues to advance innovation through joint solution development and go to market programs in collaboration with Amazon Web Services (AWS), Blue Yonder, Carahsoft, Citi, Dell Technologies, Pure Storage, Salesforce, Stripe, and The Depository Trust & Clearing Corporation (DTCC). “The Snowflake Partner Network is at the heart of the exponential growth that Snowflake’s Data Cloud has experienced over the past year,” said Colleen Kapase, Snowflake’s SVP Partners and Alliances. “Our partners continue to amaze us in how they leverage their capabilities and expertise to deliver powerful data-driven business outcomes to our joint customers. We look forward to continuing to strengthen the Data Cloud through our partners to deliver even more impact to customers.” Snowflake also announced new innovations to Snowflake’s industry-leading data platform that will further drive economic value for customers, new advancements that disrupt application development with the Data Cloud, and more at Snowday 2022. About Snowflake Snowflake enables every organization to mobilize their data with Snowflake’s Data Cloud. Customers use the Data Cloud to unite siloed data, discover and securely share data, and execute diverse analytic workloads. Wherever data or users live, Snowflake delivers a single data experience that spans multiple clouds and geographies. Thousands of customers across many industries, including 510 of the 2022 Forbes Global 2000 (G2K) as of July 31, 2022, use Snowflake Data Cloud to power their businesses.

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Pico | January 27, 2023

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Syniti | January 04, 2023

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