The Piwik PRO Core plan, a completely free platform for analytics specialists and beginners, has been created by Piwik PRO, a customer journey analytics platform oriented toward compliance. The Core plan assists businesses and marketers in analyzing customer journeys while remaining compliant with data protection rules.
"Data leaks and careless data collection in recent years have eroded the trust of far too many consumers when they are online—which is just about always, Our feature-rich platform helps introduce and expand trust between those collecting data and those who own the data—the individual consumer."
Maciej Zawadziński, the founder and CEO of Piwik PRO
Piwik PRO is positioned as a one-of-a-kind Google Analytics alternative. The free version of GA has a market share of 86 percent, but it has some limitations, which you may learn about here.
User flow, Tag management, multi-channel attribution, and other data collecting and reporting tools are all available to Piwik PRO Core plan users. Piwik PRO is breaking down barriers in data analytics with a straightforward and transparent business model that sets a privacy standard that its competitors lack. Users of the Core plan can look at the client journey in various industries, such as government, healthcare, and education.
As a result, more businesses than ever before have access to the customer data they need for product development and advertising. In addition, the Piwik PRO Core plan assists companies in complying with data protection laws such as LGPD, GDPR, and CCPA.
Piwik PRO has various privacy tools that data teams may configure to meet their needs, from data gathering to consent management.