SAS Is No. 1 in Advanced and Predictive Analytics Market, Says IDC Report
September 18, 2018 / MarTech Series
SAS again surpasses all predictive and advanced analytics suppliers, according to the IDC report, Worldwide Big Data and Analytics Software 2017 Market Shares: Healthy Growth Across the Board. SAS led with a 30.8 percent market share in 2017 in the advanced and predictive analytics category, more than twice that of the next-closest competitor. SAS has led in the predictive and advanced analytics category since IDC started tracking the market in 1997 and has exhibited continued growth every year in the category.