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How to Fuel Enterprise Growth Using the 'Efficiency Frontier'

September 27, 2018 / Chris Preimesberger

It’s important for any organization trying to maximize growth to find its strategic sweet spot—a set of optimal decisions and investments offering the highest expected return for a particular level of risk. Maintaining growth is a perennial challenge for any business, but for early-stage firms it’s a matter of survival. Gone are the days of the C-suite fueling growth on intuition, experience and vision alone. As tools and technologies have advanced—and eWEEK charts this progress daily—fueling enterprise growth has become a science driven by the analysis of data. The good news is that this is a science that can be learned and mastered, and not just by data scientists. It’s important for any organization trying to maximize growth to find its strategic sweet spot—a set of optimal decisions and investments offering the highest expected return for a particular level of risk. This is what Shawn Cadeau, CEO of Vena Solutions, calls the “efficien...