How important are data and analytics to a banker’s bottom-line objectives – growing deposits, loans and the customer base? In the latest Digital Banking Report, AI for Improved Customer Experience, almost 90 percent of respondents indicated that advanced analytics is extremely or very important to capabilities like cross-channel contextual communications, proactive advice and audience targeting.
It’s not always about the numbers; it’s more about how you present them in an easily understandable way. Not everything can go into a pie chart, and not everything looks right in a line graph. That’s why it’s crucial to know the best principles of data visualization.
CPG brands are navigating an ever-changing landscape where consumer habits are evolving and new digital players have been quick to adopt direct-to-consumer approaches.
For CPG companies to innovate and thrive, they need to enhance their first-party spatial understanding of consumers and use these valuable insights to drive impactful market expansion decisions.
According to the Office for National Statistics, in April 2020, the number of remote workers increased to 46% of the population. Now with the easing of lockdown measures, many businesses are considering or are already implementing what the Financial Times calls a "split model' a.k.a "hybrid working" that divides the time between the home and the office. If home-office working is to become the norm, then organisations need to consider the data protection challenges they will be faced with.