Generating incremental sales is always a priority for CPG companies. Over the past twelve months, there have been significant structural changes in the industry forcing CPG’s companies to reconsider their sales strategies to drive growth. Ultimately, the industry needs to respond to changing shopper behaviour and to redeploy resources to ensure on-shelf availability in retail is strengthened.
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focusvision
We all strive for great data and insights to feed into decisions that propel business’ forward. In today’s fast-spinning world we need to do that ever more quickly and cost-effectively. But when moving quickly, the research participant and their needs can be forgotten, and this can have negative consequences for data quality.
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Companies continue to experience a dynamic shift in the growth of enterprise data. Fueled by a wave of emerging startups, innovative technologies and greater competition, the opportunity to drive faster decision-making has exploded – but so too have the questions on the best way to architect analytics-ready BI from the modern cloud-ready data warehouse.
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alteryx.com
As organisations look to enrich their approach to advanced analytics, employees company-wide are filling the skills gap. These are todays citizen data scientists, dedicated to solving problems and building solutions with data, no matter what their background. For them to truly exceed, they need powerful, enabling technology and a framework to use it.
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