Riding the Data Privacy Wave: How Will You Stay Afloat?

Equifax analysis indicates that approximately 91.5 million consumers in the US either have no credit file, or have insufficient information in the file to generate a traditional credit score. Your visibility into credit applicants determines whether you will offer more loans or miss profitable opportunities. By giving you incre

Imagine you’re a luxury brand releasing a product to a rapt and loyal audience. But instead of receiving rave reviews, your product incites controversy—and social chatter swells around that negative impression. Suddenly, the brand is making headlines that threaten its reputation and could alienate customers. How can you implemen

If you missed out on all the trends for 2019 published in December, or even if you caught some of them, this one merits your time. We’ll be going into 2019 and beyond, since the winners will have an eye on the long view for the source of competitive advantage that is analytics. It is a fascinating, explosive time for enterprise analytics. It is from the position of analytics leadership that the mission will be executed and company leadership will emerge. The data professional is absolutely sitting on the performance of the company in this information economy and has an obligation to demonstrate the possibilities and originate the architecture, data and projects that will deliver analytics. After all, no matter what business you’re in, you’re in the business of analytics.

Join ADA and the Digital Analytics Association as we discuss the trends, challenges and innovations that are shaping the future of enterprise data science.