Using Apache Hadoop® to Scale Mobile Advertising at Billy Mobile

Hortonworks

Growth in mobile advertising has become explosive with the mass adoption of smart phones and an array of mobile apps shaping the businesses and lives of the modern consumers. With mobile advertising spend at its peak, ad-networks are now looking at new and smarter ways to handle data from the increase in audience engagement and demand from brands and publishers.
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Spotlight

A look at the challenges that big data presents to traditional forecasting and predictive analytics methods and techniques. This webinar first breaks down the concept of big data to provide a useful working definition. Then it shows how big data impacts traditional forecasting techniques and the three main big data forecasting scenarios that analysts need to understand.


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PubMatic on Apache Apex

DataTorrent

PubMatic serves billions of advertising impressions and collects terabytes of data from several data centers across the world. In batch data processing, data is collected at different geographic locations and processed at regular intervals. This system brings delay of at-least 1 hour before an event is accounted for.

Does More Data Mean More Effective Control Charts The Surprising Truth

info.minitab.com

When you need to monitor and control variation in your process, a control chart will help you to separate special causes from common cause variation or random variation. Yet how do todays types of data, including full inspection, impact this tool's effectiveness? The control chart was created in the 1920s, a time when measurement, data capture and calculation were done manually, making sampling essential. Today, how data is collected has all changed.

Big Data and Analytics Right Now

SAS

In a wide-ranging conversation, Erik Brynjolfsson and Thomas H. Davenport explore what’s different about today’s analytics, the role of the data scientist, the types of skills necessary to do this work and how achieving the potential of analytics may require change management. The two experts finish with advice and an action plan for what to do now, and in the future, to be successful in using big data.

Top 10 Big Data Trends for 2017

Tableau Software

This year, systems that support large volumes of both structured and unstructured data will continue to rise. The market will demand platforms that help data custodians govern and secure big data while empowering end users to analyze that data. Each year, Tableau starts a conversation about the new ways big data is changing the face of business. That discussion drives our list of top big data trends for the following year.

Spotlight

A look at the challenges that big data presents to traditional forecasting and predictive analytics methods and techniques. This webinar first breaks down the concept of big data to provide a useful working definition. Then it shows how big data impacts traditional forecasting techniques and the three main big data forecasting scenarios that analysts need to understand.

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