Using Apache Hadoop® to Scale Mobile Advertising at Billy Mobile

Growth in mobile advertising has become explosive with the mass adoption of smart phones and an array of mobile apps shaping the businesses and lives of the modern consumers. With mobile advertising spend at its peak, ad-networks are now looking at new and smarter ways to handle data from the increase in audience engagement and demand from brands and publishers.
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OTHER ON-DEMAND WEBINARS

2023 data and analytics trends and predictions

The world of data and analytics is evolving faster than ever before. Those that stay ahead of this change will be able to navigate the challenging economy and dominate the decade of data. Data is driving tectonic shifts across our personal and professional lives, creating new opportunities for organizations - and new challenges. But which trends are truly transformative and which will fail to live up to the hype?
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Data Confidentiality & Utility: A Way Forward Together

Enterprises in data driven fields such as finance and healthcare must balance data utility with confidentiality. Often, enterprises and their partners want to analyze or monetize non-public or personally identifiable information, often at odds with growing privacy regulations and intellectual property concerns. Innovations in bu
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FTC Crackdown on Data Flows- What it means and How to Comply

In the aftermath of Roe v Wade, the FTC shared a blog post declaring its commitment to crack down on illegal data usage & data sharing by software organizations.
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Why Data Vault 2.0 is the best data model for automation

Many data teams worry that automation won’t work on their specific data and technology stack. They’ve learned the hard way that automation doesn’t always stand up to the complexity of different source data models, taxonomies and tech stack components. Join this webinar to understand how Data Vault 2.0 is designed to focus on models and logic, not complex code, so that it’s rapidly becoming the DWH standard. We’ll explain how Data Vault has taken the best of the more traditional modeling approaches, such as Inmon or Kimball, to provide the level of abstraction, quality and agility that automation requires.
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