Big data and analytic initiatives within enterprises have been rapidly maturing from experimental efforts to production-ready deployments. Businesses are increasing pressures on IT to extract greater value from information generated by web, social media, mobile, and other untapped data sources while making it easy to support a larger user population and allow for greater insights from the existing environments. In planning and revamping analytical efforts, embracing big data projects, such as Hadoop, as part of the enterprise architecture is becoming a crucial part of strategic efforts to drive competitive advantage in making decisions and running operations.