AB Tasty Launches Integrations with the Leading Product Analytics Platforms

AB Tasty | September 29, 2020

AB Tasty is announcing a new suite of technology partners in the product analytics space to bolster its customer experience optimization platform capabilities. Customers can now connect their AB Tasty platform to more than 25 technology partners, allowing them to unlock functionality not provided by the platforms on their own. The partnerships with firms such as Amplitude, Heap, and Mixpanel are  the latest examples of the investment that AB Tasty is making towards its partner ecosystem and the increased focus on the wider analytics categories. "We continue to see a strong need from our customers to integrate with best-of-breed partner technologies such as product analytics, digital experience analytics and CDPs, that provide deeper insight into the customer journey" said Matt Filios, Vice President of Global Channels at AB Tasty.

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Thought leaders come together to discuss the futureof developer relations in a remote-first world

SlashData | September 19, 2020

For immediate release London, United Kingdom Media contact at SlashData Ltd. Viktorija Ignataviciute viktorija@slashdata.co Best practises engaging Open Source and DevOps developers Developer trends; Tracking Covid effect on the industry While industries, businesses and individuals are being challenged significantly, the Future Developer Summit is determined to turn this into an enhanced learning opportunity, open to all Developer Relations, Marketing and Advocacy community members. Traditionally hosted in the Bay Area, CA, the 5th Future Developer Summit invites its guests to join the event remotely on 29-30 Sep & 6-7 Oct, ensuring the safety of all stakeholders. For the first time this year, the Summit offers 2 tracks: Open Source and DevOps. Thought leaders at the Future Developer Summit Industry leaders are coming together to discuss the future of developer marketing and developer relations. Director and VP level representatives from CNCF, Google, Microsoft, Comcast, HashiCorp, Intel, Salesforce, Facebook, MongoDB, Futurewei, Eclipse Foundation, Indeed.com, Expedia, Nutanix, and more. Jono Bacon - author of “People Powered” and Mary Thengvall - Director of Developer Relations at Camunda are joining as event’s co-hosts. Follow new announcementsat futuredeveloper.io/ Keynotes by: • Mike Milinkovich, Executive Director at Eclipse Foundation • Nithya Ruff, Executive Director, OSPO at Comcast • Stormy Peters, Director of Open Source Programs Office at Microsoft • Adam FitzGerald, VP, Developer Relations at HashiCorp Lightning talks - hear about successes and failures from: • Melissa Evers-Hood - VP, Intel Architecture, Graphics and Software at Intel • Priyanka Sharma - General Manager at CNCF • Chris Kelly - Director, Open Source and Engineering Engagement at Salesforce • Grace Francisco - VP, Global Developer Relations & Education at MongoDB • Anni Lai - Head of Open Source Operations and Marketing, Cloud at Futurewei • Duane O'Brien - Head of Open Source at Indeed.com • Tobie Langel - Principal and founder, UnlockOpen • Satya Singh - Principal Product Manager - Platform & Marketplaces at Expedia • Mark Lavi - DevOps and Automation Solutions Architect at Nutanix • Tamao Nakahara - Head of Developer Experience at Weaveworks • Amr Awadallah - VP, Developer Relations at Google The highlights • On 29-30 Sep & 6-7 Oct. Full agenda at futuredeveloper.io/ • The highest rated industry event with a Net Promoter Score - 94! • Co-hosts: - Jono Bacon - author of “People Powered” - Mary Thengvall - Director of Developer Relations at Camunda • Remote friendly event for the global tech leaders community • Summit offers 2 tracks: Open Source and DevOps • 2 networks to join: Community and Exclusive • Registration is free for all attendees. We do invite you to voluntarily contribute to Black Girls Code • This year’s Summit coincides with SlashData’s 10-year anniversary of developer research. Join us to celebrate together! ▶ Reporters can redeem the Media Pass here. ▶ General Admission is available here. *Senior audience only Exclusive edition - announcement The Future Developer Summit is opening its doors in 2 weeks! Don’t miss a chance to join an outstanding crew of industry thought leaders bringing the best learning experience for Developer Relations, Marketing and Advocacy community members. Exclusive edition on 6-7 October Your Unique Executive Networking Opportunity in a remote-first world Two industry panels How do industry leaders approach contribution to open source? Speakers: • Sam Ramji - Chief Strategy Officer at DataStax • Chris DiBona - Director of Open Source at Google • Nithya Ruff - Executive Director, OSPO at Comcast • Stormy Peters - Director of Open Source Programs Office at Microsoft The diversity of DevOps approaches and how customers are adopting it? Speakers: • Kelsey Hightower - Staff Developer Advocate, Google Cloud Platform at Google • Greg Wilson - Director of Cloud Developer Relations at Google • Nicole Forsgren - VP, Research and Strategy at GitHub • TBA very soon! Two fireside chats with: • Jono Bacon - author of “People Powered” • Kathy Kam - Head of Open Source & Developer Advocacy at Facebook Two Master Classes Using practical examples, and a lot of data as usual, we will be demonstrating how you can increase your DevRel ROI by taking data-backed decisions and what are the key reasons for using data in your decision making process. Availability is limited → Secure Your Executive Seat

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IBM Watson Advertising Brings AI-Driven Weather Analytics to AWS Data Exchange

IBM Watson | January 10, 2022

IBM Watson Advertising today announced the availability of data from The Weather Company, an IBM Business, on AWS Data Exchange, an Amazon Web Services (AWS) platform. The AWS Data Exchange allows businesses to easily find and subscribe to third-party data in the cloud. Providing data from the world's most accurate weather forecaster1, IBM Watson Advertising's Weather Analytics harness the relationship between weather and consumer behavior using artificial intelligence to extract deep insights to help businesses make more confident, data-driven and insightful enterprise decisions. The weather datasets can help analyze how weather affects consumer purchasing across different categories such as pharmaceuticals, apparel, consumer packaged goods and indoor and outdoor activities. Local data by ZIP code including historical weather data, 15-day forecast weather data, and relative data such as hot, cold, windy and other conditions could also be used to help inform campaigns, supply chain and forecasting decisions. This data can even help surface unique or non-obvious relationships between weather and consumer behavior. "We know that weather can impact nearly everything in daily life -- how we feel, what we do, even what we buy," said Sheri Bachstein, Chief Executive Officer at The Weather Company and General Manager of IBM Watson Advertising. "This expanded relationship with AWS gives more businesses access to the weather data that can drive consumer behavior and purchasing. We are committed to opening up our insights and technology to a broad set of organizations, and giving more companies access to what we know can be growth- and efficiency-driving data and tech." Insights that show locations where weather could affect sales can help businesses drive revenue based on predictive consumer behavior. According to past IBM Watson Advertising research, data revealed that while chocolate candy bar sales generally go up in colder months across the U.S., sales can spike in the Southwest when a higher heat index is expected, and in the Northeast during muggy nights. In another example, while more bug spray is purchased during the summer months, foggy conditions in the Northwest can drive more sales while clear conditions can drive demand in central states. AWS Data Exchange helps make it easy to find, subscribe to, and use third-party data from providers in the cloud. Subscribers can use the AWS console or APIs to load IBM Watson Advertising solutions into a wide variety of AWS analytics and machine learning services. This is the latest example of how IBM is building together with ecosystem partners of all types to create solutions for developers to address the needs of the hybrid cloud era. IBM is committed to a $1 billion investment in its partner ecosystem over the next three years. This investment is already being utilized to support a coalition of enterprises that are helping customers migrate their mission-critical workloads using IBM's open hybrid cloud architecture. About IBM Watson Watson is IBM's AI technology for business, helping organizations to better predict and shape future outcomes, automate complex processes, and optimize employees' time. Watson has evolved from an IBM Research project, to experimentation, to a scaled, open set of products that run anywhere. With more than 40,000 client engagements, Watson is being applied by leading global brands across a variety of industries to transform how people work.

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GoodData Adds Advanced Analytics to the Freshworks Marketplace

GoodData | January 06, 2022

GoodData, the leader in data and analytics infrastructure, today announced its new app on the Freshworks Marketplace to provide a powerful and scalable solution designed to accelerate the use and application of analytics for Freshworks customers. The Freshworks Marketplace hosts apps built by the Freshworks developer community. These apps make use of Freshworks products and partner solutions to create delightful experiences for businesses. The marketplace enables partners to reach Freshworks customers and serve them jointly. Freshworks Inc., (NASDAQ: FRSH) is a leading software company empowering businesses to delight its customers and employees. With the demand for cloud-native solutions and easy-to-use analytics on the rise, large companies with enterprise-grade data need vendors to provide analytics within their existing architecture. With the integration of GoodData’s analytics tool into its marketplace, Freshworks now provides enterprises with more options to unlock rich insights from within their data. Additionally, Freshworks can tap into GoodData's extensive experience powering analytics innovation in the Customer Experience Management (CX) space. The integration between GoodData and Freshworks will help provide valuable analytics for customer support teams to better understand the strong and weak points of their customer facing team and help to better customer experiences. “For data leaders to meet the challenges of today’s hyper-competitive market, they have to reinvent the way they think about and utilize data at every layer of their organization. Freshworks recognized the need for its marketplace to offer an analytics platform that tells a customer-centric, accessible story with data, and our solutions make it possible for Freshworks to implement immediately and scale​​. This app will make it easy for enterprises to understand and benefit from modern analytics, and it’s just the beginning of a fruitful partnership between our two cloud-first companies. We are excited to collaborate with Freshworks.” GoodData founding CEO Roman Stanek Freshworks helps some of the largest, industry-leading companies in the world — ranging from healthcare to financial services, and more — realize value from their software. Already providing customers with low-code development and ​​custom apps within their marketplace to extend their product capabilities at scale, Freshworks now partners with GoodData to provide customers with more options to unlock their inherent value of data as a strategic asset. “Analytics is a key part of improving user experience for any technology. As we continue to grow, we need an ISV partner who not only understands our business model but also one that could purpose-build apps for the modern business software users,” said Hérve Danzelaud, VP of Global Partnerships at Freshworks. “GoodData’s state-of-the-art analytics stack is the perfect tool to quickly bring nearly real-time analytics into our current offerings and helps enterprises to access vital insights in this new age of data.” The marketplace app is the first step in an ongoing partnership between GoodData and Freshworks, and the companies will continue to work together to provide actionable and easy to use analytics to Freshworks customers. The partnership will expand Freshworks’ offering with advanced analytics and business insights. About GoodData GoodData is on a mission to break data silos. Real-time, open, secure, and scalable, GoodData’s leading composable data and analytics platform provides a single source of truth across organizations and to their customers. To this day, GoodData has helped more than 140,000 of the world’s top businesses deliver on their analytics goals and scale their use cases — from self-service and embeddable analytics, to machine learning and IoT.

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SentinelOne Launches DataSet, a Revolutionary Live Enterprise Data Platform

SentinelOne | February 17, 2022

SentinelOne , an autonomous cybersecurity platform company, today announced the launch of DataSet, SentinelOne’s data analytics solution. Building upon the acquisition of Scalyr, DataSet expands beyond cybersecurity use cases delivering a limitless enterprise data platform for live data queries, analytics, insights, and retention. SentinelOne’s Singularity XDR platform was purpose-built to autonomously defend against security threats by addressing cybersecurity as a data problem. Data sets power AI models which instantly determine if behaviors are benign or malicious. Individual data points, automatically linked, deliver machine-made contextualized storylines across the enterprise for visibility and response. EDR and XDR hunting queries provide curated data sets for threat hunters to outperform adversaries. Every aspect of SentinelOne’s autonomous cybersecurity is underpinned in data expertise. Our journey in delivering market-leading autonomous cybersecurity spans processing petabytes of data, growing at an exponential scale and doing so in real time. “For cybersecurity to be effective, it must make split-second autonomous decisions because every millisecond matters. The way SentinelOne solves cybersecurity with data inspired us to apply our expertise beyond cybersecurity to a wide range of enterprise use cases. Our enterprise customers have the same data needs as SentinelOne - the ability to understand and action live data sets at speed. We’re announcing DataSet because we believe every business benefits from the power of understanding and acting on its data. Instantaneous, easy to use, and efficient understanding of a data set is the key to making better business decisions.” Tomer Weingarten, CEO, SentinelOne DataSet is a cloud-native flexible enterprise data platform built for all types of data – live or historical, at petabyte scale. By eliminating data schema requirements from the ingestion process and index limitations from querying, DataSet can process massive amounts of live data in real time, delivering log management, data analytics, and alerting with unparalleled speed, performance, and efficiency - built on a security and privacy-first foundation. Entering the Data-Defined Era “Distributed cloud infrastructure and containerized applications contribute to a vast amount of fast-moving data. The amount of data created in the next three years will be more than the data created over the past 30 years,” said Stephen Elliot, Group VP, Research IT, Cloud Operations, and DevOps at IDC. “The ability to cost-effectively analyze data at scale will become a necessity for every organization.” Asana, Copart, TomTom and DoorDash selected DataSet to analyze all types of data from an unbounded time horizon – streaming and historical. CTOs, CIOs, engineering, and IT operations teams select DataSet, replacing Elastic and Splunk, to harness the power of their data. Legacy data solutions are expensive, slow, and unable to scale at the real-time pace business and technology demands. In the data-defined era, we believe enterprises who are able to leverage their data most effectively will win in their respective markets. Market Adoption of DataSet “With DataSet, our engineering, infrastructure and security teams have one single source of truth to make data-driven decisions. We no longer have to stitch context across teams and use cases,” said Joshua Danielson, Chief Information Security Officer at Copart. “DataSet enables us to act based on data, reduce time to detect and resolve anomalies, and maintain security posture.” “Before DataSet, there was no central management of logs due to the diverse technologies at TomTom. Having to search multiple tools was holding us back, certainly during incidents,” said Carl Meert, Product Manager SRE and Observability at TomTom. “DataSet unifies all of our data from all sources. We are now much faster at detecting and responding to incidents.” Experience DataSet With the launch, SentinelOne has appointed Rahul Ravulur to lead DataSet. He brings more than 25 years of experience in building and operating enterprise products at scale, most recently leading product at Splunk. Ravulur will lead the DataSet business to accelerate market traction with leading data-driven enterprises. “SentinelOne is taking a bold step to externalize its data expertise - to help all businesses unlock the power of their data,” said Ravulur. “With the launch of DataSet, we help organizations overcome the slow, costly legacy platforms that can’t handle the scalability requirements of tomorrow. DataSet is built for the future of data insights and action.” About SentinelOne SentinelOne’s cybersecurity solution encompasses AI-powered prevention, detection, response and hunting across endpoints, containers, cloud workloads, and IoT devices in a single autonomous XDR platform.

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This infographic provides a musical score for becoming a BI maestro! It gives a high-level depiction of the tasks and decisions inherent in choosing and implementing a solid BI solution, and the resulting benefits that you’ll see across the enterprise.

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