AI, User Experience Top Healthcare’s Data Analytics Priorities in 2019
Jennifer Bresnick | November 08, 2018
Healthcare organizations that want to get ahead in 2019 will need to prioritize the use of artificial intelligence, virtualized care, and technologies that offer intuitive user experiences, according to Forrester’s predictions for the upcoming year. The ability to aggregate, analyze, and utilize big data to identify business opportunities and engage users will become even more valuable as traditional healthcare entities battle for market supremacy against a new wave of technology powerhouses, the survey-based brief says. “Major disruptors, like Amazon and Walmart, will make good on their promises, delivering the personalized experiences that customers have been yearning for from healthcare organizations (HCOs),” the report projects, leaving providers and payers with a strong imperative to leverage the data they have to offer similar benefits to users.