BIG DATA MANAGEMENT
IBM Watson | January 10, 2022
IBM Watson Advertising today announced the availability of data from The Weather Company, an IBM Business, on AWS Data Exchange, an Amazon Web Services (AWS) platform. The AWS Data Exchange allows businesses to easily find and subscribe to third-party data in the cloud.
Providing data from the world's most accurate weather forecaster1, IBM Watson Advertising's Weather Analytics harness the relationship between weather and consumer behavior using artificial intelligence to extract deep insights to help businesses make more confident, data-driven and insightful enterprise decisions.
The weather datasets can help analyze how weather affects consumer purchasing across different categories such as pharmaceuticals, apparel, consumer packaged goods and indoor and outdoor activities. Local data by ZIP code including historical weather data, 15-day forecast weather data, and relative data such as hot, cold, windy and other conditions could also be used to help inform campaigns, supply chain and forecasting decisions. This data can even help surface unique or non-obvious relationships between weather and consumer behavior.
"We know that weather can impact nearly everything in daily life -- how we feel, what we do, even what we buy," said Sheri Bachstein, Chief Executive Officer at The Weather Company and General Manager of IBM Watson Advertising. "This expanded relationship with AWS gives more businesses access to the weather data that can drive consumer behavior and purchasing. We are committed to opening up our insights and technology to a broad set of organizations, and giving more companies access to what we know can be growth- and efficiency-driving data and tech."
Insights that show locations where weather could affect sales can help businesses drive revenue based on predictive consumer behavior. According to past IBM Watson Advertising research, data revealed that while chocolate candy bar sales generally go up in colder months across the U.S., sales can spike in the Southwest when a higher heat index is expected, and in the Northeast during muggy nights. In another example, while more bug spray is purchased during the summer months, foggy conditions in the Northwest can drive more sales while clear conditions can drive demand in central states.
AWS Data Exchange helps make it easy to find, subscribe to, and use third-party data from providers in the cloud. Subscribers can use the AWS console or APIs to load IBM Watson Advertising solutions into a wide variety of AWS analytics and machine learning services.
This is the latest example of how IBM is building together with ecosystem partners of all types to create solutions for developers to address the needs of the hybrid cloud era. IBM is committed to a $1 billion investment in its partner ecosystem over the next three years. This investment is already being utilized to support a coalition of enterprises that are helping customers migrate their mission-critical workloads using IBM's open hybrid cloud architecture.
About IBM Watson
Watson is IBM's AI technology for business, helping organizations to better predict and shape future outcomes, automate complex processes, and optimize employees' time. Watson has evolved from an IBM Research project, to experimentation, to a scaled, open set of products that run anywhere. With more than 40,000 client engagements, Watson is being applied by leading global brands across a variety of industries to transform how people work.
BIG DATA MANAGEMENT
Factored | March 10, 2022
Factored, a leader in data-centric AI helping tech unicorns and other high-profile tech companies select, upskill and build high-caliber data engineering, machine learning and data analytics teams, announced today that it has partnered with Databricks, the data and AI company, to drive business value for clients by unifying all data and artificial intelligence processes and workflows in a single platform. Thanks to Databricks' technology, including Delta Lake, Structured Streaming and the integration with MLflow, Factored engineers and analysts are providing innovative businesses with easier access to critical data driving key business decisions and strategy.
As a result of the partnership, Factored engineers and analysts can integrate all data-related processes in one platform to carry out tasks such as request parallelization, distance calculation and model interpretability. The partnership enhances cross-functional collaboration, visibility and efficiency in decision making and solution implementation for Factored's clients.
Databricks' Lakehouse Platform helps organizations accelerate innovation by unifying data teams with an open, scalable platform for all of their data-driven use cases. From streaming analytics and AI to BI, Databricks provides a modern lakehouse architecture that unifies data engineering, data science, machine learning and analytics within a single collaborative platform.
"We're delighted to be recognized as a Databricks Consulting Partner and to continue helping businesses make sense of their data using the industry's most cutting-edge tools. At Factored, we're dedicated to implementing the most effective data and AI solutions for our clients and Databricks' Lakehouse Platform plays a significant role in helping us achieve this."
Israel Niezen, Factored CEO
Since its founding in 2019, Factored has seen fast-paced growth and today is one of the biggest data science companies in Latin America.
Factored helps leading tech companies select, upskill and build world-class data science, machine learning and AI engineering teams much faster and more cost-effectively. Factored engineers have been personally vetted, educated and mentored by some of the most talented and recognized AI educators and engineers from Silicon Valley, Stanford University and deeplearning.ai.
BIG DATA MANAGEMENT
DataCore | April 25, 2022
DataCore Software, the authority on software-defined storage, and Atempo, Data Protection and Data Management independent software vendor, are announcing today the integration of Atempo Miria Data Management platform with DataCore Swarm object storage software.
"Miria's new WORM capabilities for long-term archive now takes full advantage of the S3-compatible API and immutability options in DataCore Swarm, enabling granular time navigation through simple retrieval of multiple files at a given point in time." stated Louis Laszlo, Director of Product Management at Atempo. "It offers highly flexible configurations, high availability, and unmatched performance while reducing enterprise storage costs."
Organizations are primarily using Atempo Miria and DataCore Swarm for active archive, preserving large volumes of multimedia files, like videos, so they can be quickly retrieved in full, or partially restored on-demand as short clips directly from Media Asset Managers (MAM) or from Miria's Web interface.
Additionally, the joint solution can be used to cost-effectively archive large dataset volumes while uncluttering expensive high-performance shared storage required for post-production work.
Miria's new capabilities make it very easy to store important files for long-term retention leveraging Swarm's WORM/immutability options to prevent ransomware, tampering or unintentional deletion.
"Customers favor the combination of Miria and Swarm for their active archive workflows for several reasons, including the open approach for managing and storing metadata with each object, the scalability of the joined solution as well as the high performances delivered. They benefit from a flexible and massively scalable archive where content is immediately accessible to users and workflows. Both solution elements have an extensive track record for addressing customers' challenges in rapidly scaling media library or sharing content between remote sites."
Ben Watson, Technical Director, Product Management for DataCore
The combined solution consists of Miria, the agile data management platform that leverages the highly flexible Swarm software-defined object storage, to simplify storage management and reduce costs, both of which are very important to organizations facing tight IT budgets and resources.
DataCore and Atempo teams are present at the 2022 edition of the NAB Show on booth #N431 for Atempo and booth #N7035 for DataCore.
DataCore Software delivers the industry's most flexible, intelligent, and powerful software-defined storage solutions for block, file and object storage, helping more than 10,000 customers worldwide modernize how they store, protect, and access data. The company's comprehensive product suite, intellectual property portfolio, and its unrivaled experience in storage virtualization and advanced data services, position DataCore as the authority on software-defined storage.
Atempo is a leading independent European-based software vendor with an established global presence providing solutions to protect, store, move and recover all mission-critical data sets for thousands of companies worldwide. With over 30 years' experience in data protection and data management, Atempo offers a portfolio enabling medium to large scale organization to tackle their core IT data protection challenges in addition on solving the new modern File Data Management fueling exabytes data pipelines in the digital economy.
BIG DATA MANAGEMENT
SentinelOne | February 17, 2022
SentinelOne , an autonomous cybersecurity platform company, today announced the launch of DataSet, SentinelOne’s data analytics solution. Building upon the acquisition of Scalyr, DataSet expands beyond cybersecurity use cases delivering a limitless enterprise data platform for live data queries, analytics, insights, and retention.
SentinelOne’s Singularity XDR platform was purpose-built to autonomously defend against security threats by addressing cybersecurity as a data problem. Data sets power AI models which instantly determine if behaviors are benign or malicious. Individual data points, automatically linked, deliver machine-made contextualized storylines across the enterprise for visibility and response. EDR and XDR hunting queries provide curated data sets for threat hunters to outperform adversaries. Every aspect of SentinelOne’s autonomous cybersecurity is underpinned in data expertise. Our journey in delivering market-leading autonomous cybersecurity spans processing petabytes of data, growing at an exponential scale and doing so in real time.
“For cybersecurity to be effective, it must make split-second autonomous decisions because every millisecond matters. The way SentinelOne solves cybersecurity with data inspired us to apply our expertise beyond cybersecurity to a wide range of enterprise use cases. Our enterprise customers have the same data needs as SentinelOne - the ability to understand and action live data sets at speed. We’re announcing DataSet because we believe every business benefits from the power of understanding and acting on its data. Instantaneous, easy to use, and efficient understanding of a data set is the key to making better business decisions.”
Tomer Weingarten, CEO, SentinelOne
DataSet is a cloud-native flexible enterprise data platform built for all types of data – live or historical, at petabyte scale. By eliminating data schema requirements from the ingestion process and index limitations from querying, DataSet can process massive amounts of live data in real time, delivering log management, data analytics, and alerting with unparalleled speed, performance, and efficiency - built on a security and privacy-first foundation.
Entering the Data-Defined Era
“Distributed cloud infrastructure and containerized applications contribute to a vast amount of fast-moving data. The amount of data created in the next three years will be more than the data created over the past 30 years,” said Stephen Elliot, Group VP, Research IT, Cloud Operations, and DevOps at IDC. “The ability to cost-effectively analyze data at scale will become a necessity for every organization.”
Asana, Copart, TomTom and DoorDash selected DataSet to analyze all types of data from an unbounded time horizon – streaming and historical. CTOs, CIOs, engineering, and IT operations teams select DataSet, replacing Elastic and Splunk, to harness the power of their data. Legacy data solutions are expensive, slow, and unable to scale at the real-time pace business and technology demands. In the data-defined era, we believe enterprises who are able to leverage their data most effectively will win in their respective markets.
Market Adoption of DataSet
“With DataSet, our engineering, infrastructure and security teams have one single source of truth to make data-driven decisions. We no longer have to stitch context across teams and use cases,” said Joshua Danielson, Chief Information Security Officer at Copart. “DataSet enables us to act based on data, reduce time to detect and resolve anomalies, and maintain security posture.”
“Before DataSet, there was no central management of logs due to the diverse technologies at TomTom. Having to search multiple tools was holding us back, certainly during incidents,” said Carl Meert, Product Manager SRE and Observability at TomTom. “DataSet unifies all of our data from all sources. We are now much faster at detecting and responding to incidents.”
With the launch, SentinelOne has appointed Rahul Ravulur to lead DataSet. He brings more than 25 years of experience in building and operating enterprise products at scale, most recently leading product at Splunk. Ravulur will lead the DataSet business to accelerate market traction with leading data-driven enterprises.
“SentinelOne is taking a bold step to externalize its data expertise - to help all businesses unlock the power of their data,” said Ravulur. “With the launch of DataSet, we help organizations overcome the slow, costly legacy platforms that can’t handle the scalability requirements of tomorrow. DataSet is built for the future of data insights and action.”
SentinelOne’s cybersecurity solution encompasses AI-powered prevention, detection, response and hunting across endpoints, containers, cloud workloads, and IoT devices in a single autonomous XDR platform.