Kloutix Solutions Pvt. Ltd.
Never before in the history of consumerism, has the power of decision making shifted so radically into the hands of the consumer. With social media and mobile becoming mainstream, gone are the days when any business could work solely on the traditional models of business management. Today agility and consumer responsiveness has to be high and every aspect of the business has to be constantly improved significantly. This leads to an expansion in the role of analytics across functions, business units, departments etc. making it an organization wide decision making discipline. A large part of intuitive and experiential decision making has to be replaced with scientific methods of outcome prediction.