Customer Segmentation and Predictive Modeling

September 1, 2007

A baseball player would not leave for the game without a glove and a bat, just as a sculptor is not expected to choose between a chisel or hammer. So why do so many marketing professionals practice their trade with an incomplete set of marketing analytic tools. Two must-have tools are customer segmentation and predictive models.

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MAIA Intelligence

MAIA Intelligence is a company committed to developing and continually improving powerful Business Intelligence reporting and analysis products to meet the needs of corporate implementations, application service providers and value-added resellers. We serve each of our clients with integrity. No single client is more important than our professional reputation. To protect and maintain the trust of our clients and the public at large, we strictly adhere to regulatory and professional standards. And we have internal channels and processes in place to provide our people with the tools and opportunities to do the right thing. Our products offers business reporting solution which are comprehensive, affordably priced and are easy to learn, use, deploy and maintain. Our BI products are next generation reporting solutions built from the ground up on.

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