Big Data Management

Building a Data Management Strategy for Your Nonprofit

June 14, 2022

Salesforce
In a digital-first world, every organization needs a data management plan. Yet, fewer than 25% of nonprofits report having a plan in place. This means data is infrequently shared across departments and rarely used to make decisions or predict future stakeholder behaviors.

A data management plan is fundamental to make an impact and an attainable goal regardless of organization sizeor technological capacity. An effective data management plan takes into account your mission, staffing, time, budget, goals, existing technology, and more.

Spotlight

Eversight

Eversight leverages AI and experimentation to create and deliver smart, dynamic pricing and targeted promotions. Global brands and retailers rely on the Eversight platform to optimize pricing and respond to market conditions, deliver higher ROI on promotional spend, and enable data-driven collaboration on investments. Eversight is generating 10-25% improvement in sales volume at leading customers such as Coca-Cola, Mars, and Molson Coors. Founded in 2013, Eversight is headquartered in Palo Alto, California.

OTHER WHITEPAPERS
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Manual Replication of MySQL Database Using MySQL Workbench

whitePaper | December 19, 2022

When an Azure region is not available due to issues at the Datacenter level, this should not affect the availability of data. Hence, database replication is required to avoid data loss at any given point in time. Some Microsoft Azure regions do not support Azure database replication in different regions. (Refer to the image given below) To overcome this, manual replication of MySQL database using MySQL workbench is the only feasible option.

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4 Powerful Reasons Why Your Organization Benefits With Data Sharing

whitePaper | October 18, 2022

We talk about striving to be data driven. But in doing so, we’ve skipped an important step. Today, we must first aspire to be data-sharing organizations. That means becoming businesses where data is easily and proactively shared with every relevant person. Otherwise, there will be no driving possible. We’ll be left in the dust, lacking the gas — the data — to fuel us ahead in the digital economy. Gartner® said, “According to the Sixth Annual Gartner Chief Data Officer Survey,1 respondents who successfully increased data sharing led D&A teams that were 1.7 times more effective at showing demonstrable, verifiable value to D&A stakeholders.”

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Why Deck 7

whitePaper | January 1, 2020

With over 2,800 campaigns each year delivered through a team of 300+ digital, data, and technology specialists, Deck 7 is a first resource for B2B demand generation services for marketers worldwide. Clients leverage Deck 7’s multichannel content marketing services and Media 7’s network of 30+ online publications for content syndication to engage over 95 million buyers across 16 industries and 120+ countries.

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The Rising Threat to Consumer Data in the Cloud

whitePaper | December 29, 2022

Imagine that you are starting a family and you want to stay on top of your finances so you can manage your budget for your growing family. Because you have too many accounts for banking, loans, subscriptions, and bills to keep track of, you decide to sign up for a service that aggregates all your accounts in one place. When you register your account online, you follow the instructions carefully. You create a strong, unique password and set up multifactor authentication. You enter your bank account and loan information, home address, and other personal information. Your spouse also signs up, and you create a joint family account that combines your information.

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Business Benefits of Investing in Data Privacy Management Programs

whitePaper | January 20, 2023

Organizations increasingly recognize that accountability through the implementation of a data privacy management program (DPMP) is essential to operate effectively in the modern digital economy. For many years, the focus of organizations in implementing a DPMP has been mainly to achieve compliance with data protection requirements. Today, many organizations have undergone a shift in understanding and realize that a DPMP is as critical for risk management and compliance as it is for enabling data strategy, building customer trust, winning business, and attracting company investment.

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Big Data and Big Insights

whitePaper | June 10, 2022

The past few years have witnessed exponential growth in data volumes, forms and sources of data. To handle this ever increasing complexity and dimensionality, an Intelligent Framework for knowledge discovery is required. This framework should also support text analysis, visualization, intelligent search, man-machine interface, data management, geo-spatial, temporal data processing including statistics processing. A holistic approach based on Artificial Intelligence and Advanced Analytics provides such a framework. It brings forth a breakthrough natural language-based cognitive technology, which provides instant access to powerful predictive and visual analytic tools for businesses in general and market research in particular.

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Spotlight

Eversight

Eversight leverages AI and experimentation to create and deliver smart, dynamic pricing and targeted promotions. Global brands and retailers rely on the Eversight platform to optimize pricing and respond to market conditions, deliver higher ROI on promotional spend, and enable data-driven collaboration on investments. Eversight is generating 10-25% improvement in sales volume at leading customers such as Coca-Cola, Mars, and Molson Coors. Founded in 2013, Eversight is headquartered in Palo Alto, California.

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