The hidden value of unstructured data

May 2, 2019

It’s important to understand that not all data is the same. Structured data is most often located in cells in a database, and usually deals with a clear, predetermined business purpose. Instead, unstructured data is most everything else. The most complex portion of unstructured information is textual social media data, news feeds, transcripts, documents, etc. It can’t be easily organized into a database, and it can be ambiguous and difficult to manage because it is characterized by an important trait: human language. Unstructured data is the opposite of structured data: everyday language can contain endless amounts and types of information, is expressed in many different ways, and meaning depends significantly on context. For example, consider that the 500 most common words in everyday language have an average of 23 different meanings. This means that even a simple sentence of just 10 words could have a huge number of different meanings.

Spotlight

Aspen Technology

AspenTech (NASDAQ: AZPN), the asset optimization software company, makes the best companies better by optimizing the design, operation and maintenance of critical assets in complex, capital-intensive environments. For more than three decades, we have been fueling customers’ competitive drive by pushing the boundaries of what’s possible in process modeling, simulation and optimization. We’re now extending optimization’s reach by combining our process modeling expertise with big data machine learning. We model customer success with software and insight to run assets faster, safer, longer and greener.

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Spotlight

Aspen Technology

AspenTech (NASDAQ: AZPN), the asset optimization software company, makes the best companies better by optimizing the design, operation and maintenance of critical assets in complex, capital-intensive environments. For more than three decades, we have been fueling customers’ competitive drive by pushing the boundaries of what’s possible in process modeling, simulation and optimization. We’re now extending optimization’s reach by combining our process modeling expertise with big data machine learning. We model customer success with software and insight to run assets faster, safer, longer and greener.

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