The SoDA report on Trends in Personalization

January 15, 2019

Delivering personalization to consumers at scale requires a combination of the right data and the right technology. Authors from Perficient Digital, Dept, Microsoft, Deepend and others speak to the rise in demand for these experiences, the successes (and candid challenges) that agencies are facing to remain ahead of the curve, the way in which they’re working with clients to deliver timely and innovative results, and the tools required in order to do so.

Spotlight

Causata

Causata, Inc. is a leading provider of Customer Experience Management (CXM) software. Built on an HBase big data architecture, our predictive analytics and real-time omni-channel offer management applications enable B2C companies to create meaningful customer experiences through data. Our industry-specific applications help companies increase cross-selling and customer acquisition while reducing churn. Founded in 2009 and funded by Accel Partners, Causata’s headquarters are in San Mateo, California with a development office in London, England...

OTHER WHITEPAPERS
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Top considerations for cloud native databases and data analytics

whitePaper | October 1, 2021

centering your database and data analytics workload development and deployment on a Kubernetes-based container, you can create a more efficient and speedy data life cycle. Access this white paper to learn how to improve key capabilities for database and data analytics workloads across hybrid cloud environments.

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Data Drives the Future of Physician Practice Management

whitePaper | April 7, 2022

This white paper was created to outline best-practices for measuring, reporting, and building a constant stream of key performance indicators related to your physician network.

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Why Graph is Key to The Modern Master Data Management Movement

whitePaper | August 1, 2022

The Graph database is fundamental to driving a much-needed breakthrough in the world of Master Data Management (MDM). Until now, traditional MDM systems have imposed strict rules and structures on how these projects are managed. This has cost enterprises dearly in terms of wasted time and resources and has been a major contributory factor to the failure of many MDM initiatives. Graph has changed all of that, allowing modern MDM platforms to completely redefine how master data is prepared for insight and used to deliver tangible business outcomes.

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CDAIT Digital Transformation

whitePaper | November 26, 2019

There has been much said about the Internet of Things (IoT) and what it can bring to business and society - creating a more deeply connected world, informed by data sourced from connected things, made better by smarter, more meaningful actions and interactions. These views often focus on how IoT technical solutions can deliver this new future, emphasizing the technology DNA of IoT devices, networks and applications. We have found, however, both through research and experience, that while technology is, in fact, the core of IoT’s DNA; it is just a piece of the puzzle needed to deliver on IoT’s promise. With 60% of IoT projects still struggling to move out of proof-of-concept and scale successfully2 there is more to IoT success than technology alone. What is needed and how can business leaders plan better for IoT success?

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Introducing Apache Druid

whitePaper | January 31, 2020

Many companies have invested heavily in specialized enterprise data warehouses (EDW) and Extract, Transform and Load (ETL) technologies to analyze their operational data. But these technologies were never designed to be truly real-time.They were originally built for batch, and that original design limits how real-timeEDWs and ETL can become. They were also designed to support a focused group ofanalysts, not a larger group of employees spanning operational functions, or even partner and end customers.

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Top 5 Data Ops Tools to Use in 2022

whitePaper | October 13, 2022

Generally, data-driven companies mainly struggle with data quality issues. Massive amounts of data, changing data storage requirements due to changing company regulations, and the various types of data sources and formats do make data management quite difficult for companies. Hence, the need for robust DataOps took to automate and simplify data life-cycle phases is of utmost importance at this point. Here are, some of the most important DataOps took that professionals can use in 2022.

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Spotlight

Causata

Causata, Inc. is a leading provider of Customer Experience Management (CXM) software. Built on an HBase big data architecture, our predictive analytics and real-time omni-channel offer management applications enable B2C companies to create meaningful customer experiences through data. Our industry-specific applications help companies increase cross-selling and customer acquisition while reducing churn. Founded in 2009 and funded by Accel Partners, Causata’s headquarters are in San Mateo, California with a development office in London, England...

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