OvalEdge makes discovery possible on Hadoop data lake. Most companies analyze only a fraction of their data and ask questions which are pre-defined. OvalEdge makes it possible to analyze all the data, and discover new insights with their data using new ideas. OvalEdge has a self-service, excel-style user interface, where a typical business user can ask any question without the need of IT expertise. It's analytical recommendations provides new ideas for business users to look into data from a different perspective, which leads to a better discovery.