The Top B2B Influencer Marketing Trends for 2020

September 25, 2019

While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase their influencer marketing spending within the next 12 months – and there’s good reason for increased confidence. The 2019 Content Preferences Survey from Demand Gen shows that 95% of respondents favor credible content from industry influencers as a top preference – a 30% increase compared year over year.

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Sitezeus®

SiteZeus® is the leading SaaS cloud-based location intelligence technology platform available, building higher intelligence around location-based decisions by pioneering the use of firsthand machine learning and artificial intelligence. Combining your expertise, the power of big data, and a data agnostic database architecture, with a truly unique and interactive user experience, SiteZeus allows individuals and organizations to mitigate risk, discover efficiencies, and interpret actionable insight from technology that analyzes more data points than humanly.

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The road to AI based profitability boost – Infographic

Infographic | February 7, 2020

There is no question that a digital transformation is underway, as e-commerce is quickly taking a lead role in the B2B world. Machine Learning-based technologies, such as Artificial Intelligence (AI), are also increasing in popularity, with businesses looking for the best option to stay ahead of the competition. And, the digital economy does not appear to be slowing down anytime soon.

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Data Science vs Computer Science vs Data Analytics

Infographic | May 14, 2021

With the rapid development of the technology sector, it can be quite a challenge to keep up with all the niches and stay current on their advancements. Of the many fields that are responsible for the increasing buzz in the sector, Data Science, Computer Science, and Data Analytics are three critical domains that spearhead the revolution in technology.

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Complying with GDPR with the Help of Data Virtualization

Infographic | August 22, 2022

GDPR is the European Union’s (including the UK) data protection law that came into effect on May 25, 2018. Such a data protection law also exists in the United States,known as the California Consumer Privacy Act.

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Maximize the value of your data

Infographic | October 1, 2021

Some of the top benefits organizations saw from machine learning include lower costs, improved workforce productivity, increased sales, and much more. Red Hat and Intel can help you quickly tap into these benefits from one unified platform that focuses on pulling value from data with AI and analytics.

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Top Trends in Data Protection

Infographic | June 14, 2022

In late 2021, an independent research firm surveyed over 3,000 IT decision makers and IT professionals about their IT and data protection drivers and strategies heading into 2022.

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A global study of data workers' activities

Infographic | July 1, 2022

But modern data workers also perform data science and data application development activities, which require additional commercial and open-source software.

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Spotlight

Sitezeus®

SiteZeus® is the leading SaaS cloud-based location intelligence technology platform available, building higher intelligence around location-based decisions by pioneering the use of firsthand machine learning and artificial intelligence. Combining your expertise, the power of big data, and a data agnostic database architecture, with a truly unique and interactive user experience, SiteZeus allows individuals and organizations to mitigate risk, discover efficiencies, and interpret actionable insight from technology that analyzes more data points than humanly.

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