The Top B2B Influencer Marketing Trends for 2020

September 25, 2019

While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase their influencer marketing spending within the next 12 months – and there’s good reason for increased confidence. The 2019 Content Preferences Survey from Demand Gen shows that 95% of respondents favor credible content from industry influencers as a top preference – a 30% increase compared year over year.

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Securonix

Securonix is redefining the next generation of cyber-threat detection using the power of machine learning and big data. Our purpose-built security analytics solution uses machine learning to track and create baselines of user, account, and system behavior and detects the most advanced insider threats, cyber threats, and fraud activities in real time. Securonix extends threat detection with threat-hunting and automated incident response. SOC analysts can hunt across data sources, and respond with pre-built, automated playbooks. Globally, customers use Securonix to address their insider threat, cyber threat, cloud security, fraud, and application security monitoring requirements.

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The People and Tech Behind Data Science

Infographic | January 12, 2020

Data science is a multi-disciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data. Data science is related to data mining and big data.

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Difference Between Data Science and Data Analytics

Infographic | March 12, 2020

Dealing with unstructured and structured data, Data Science is a field that comprises everything that related to data cleansing, preparation, and analysis.Data Science is the combination of statistics, mathematics, programming, problem-solving, capturing data in ingenious ways, the ability to look at things differently, and the activity of cleansing, preparing, and aligning the data.In simple terms, it is the umbrella of techniques used when trying to extract insights and information from data.

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Importance of Data Encryption

Infographic | March 30, 2022

Reasons Why Encrypting Data is Crucial Encryption is the last line of defense Encryption Can Increase Consumer Trust Encryption Can Help to Protect Remote Workers

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Importance of Business Intelligence Strategy in Businesses

Infographic | February 15, 2022

Business Intelligence (BI) strategy helps organizations run smoothly and efficiently.

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Global Data Transfer Mechanisms Infographic

Infographic | August 17, 2021

The way in which organizations can transfer personal data changed significantly following the CJEU’s judgement in the Schrems II case in 2020. This infographic highlights a number of global data transfer mechanisms that organizations can use to transfer personal data including EU adequacy decisions, Binding Corporate Rules, and Standard Contractual Clauses.

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Maximize the value of your data

Infographic | October 1, 2021

Some of the top benefits organizations saw from machine learning include lower costs, improved workforce productivity, increased sales, and much more. Red Hat and Intel can help you quickly tap into these benefits from one unified platform that focuses on pulling value from data with AI and analytics.

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Spotlight

Securonix

Securonix is redefining the next generation of cyber-threat detection using the power of machine learning and big data. Our purpose-built security analytics solution uses machine learning to track and create baselines of user, account, and system behavior and detects the most advanced insider threats, cyber threats, and fraud activities in real time. Securonix extends threat detection with threat-hunting and automated incident response. SOC analysts can hunt across data sources, and respond with pre-built, automated playbooks. Globally, customers use Securonix to address their insider threat, cyber threat, cloud security, fraud, and application security monitoring requirements.

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