LEVERAGE BIG DATA TO ENHANCE CUSTOMER EXPERIENCE IN TELECOMMUNICATIONS – WITH SKYTREE AND HORTONWORKS

Data lakes based on Hadoop technologies have proved themselves valuable in mission-critical use cases such as data warehousing, advanced analytics, multichannel marketing, complete customer views, digital supply chains, and the modernization of data management.Most Hadoop users are committed to the data lake method of managing data, but they are limited by Hadoop shortcomings in key areas such as cluster maintenance, administration cost, resource management, metadata management, and support for SQL and other relational technologies. Many view cloud-based solutions as the optimal replacement for their data lake, but they are not ready to make such a significant change. The truth is: they don't have to, as the two technologies can coexist.

The explosion of data means that data scientists and analysts need to understand how to manage big data and how to use automation tools to help deal with the data overload. What do you need to do to prepare your career for this emerging reality?

Learn how the unique relationship between Salesforce Genie, Snowflake, and CRM Analytics is creating new ways for financial services firms to realize the value of customer data. Join us as industry leaders showcase the different real-time data integration options and discuss how customers are leveraging these platforms to achieve success today.

Pure Storage have recently launched their Cloud Data Services - a new set of capabilities allowing you to easily embrace a hybrid cloud architecture and ditch the cloud divide. Where once private and public cloud data storage operated in separate worlds, Pure’s Cloud Data Services now bring on-premises functionality to the cloud. Plainly put, all the features, benefits, and advantages of running Pure FlashArray in your datacentre, will soon be available in AWS – with zero compromise.