Big data startup Crayon pulls in $3.35 mln seed

Crayon has raised a $3.35 million seed round to accelerate growth as it seeks to help every marketer on planet earth track, understand and take action on everything happening outside the company’s four walls. Crayon tracks 117 million web pages across 7.4 million domains spanning 2.3 million companies, and uses a variety of machine learning techniques to produce insights that are actionable in sales and marketing. Users have access to an all-in-one dashboard covering over 100 categories, including pricing changes, messaging and positioning changes, new product launches, and online reviews.