Interana Raises $18 Million in Funding to Make Behavioral Analytics Broadly Available to Digitally Transforming Businesses

Interana, the leader in behavioral analytics for the digital economy, today announced that it raised $18 million in an oversubscribed funding round led by Vertex Ventures, with participation from Battery Ventures, Data Collective, Allen Company, Fuel Capital and Index Ventures. The new investment brings Interana's total funds raised to $46.2 million and will be used to support the company's next phase of growth, expand its customer base -- which currently includes digital leaders like Bing, Tinder, Reddit, Asana and Azure -- and advance product development.