Rubrik Finds Almost Half of Organizations Struggle with Data Management Deficiencies

Rubrik, the Cloud Data Management Company, today announced the results from an IDC White Paper study, commissioned by Rubrik, to evaluate the magnitude of the data sprawl problem and how IT organizations are prepared to deal with it. The white paper finds that more than 80% of IT leaders surveyed by IDC identify data sprawl as one of the most critical problems their organizations must address today. Given that the volume of data companies need to manage is expected to more than double every two years, IDC analysts predict that the challenge of managing data sprawl will only grow increasingly complicated.

“Valuable data is now commonly spread across multiple physical locations and different repository types,” said Phil Goodwin, research director at IDC. “This creates a problem of data sprawl and fragmentation, meaning that appropriate stakeholders do not have access or know where to find the right data to make informed business decisions. As a result, they are unable to leverage their data to its fullest extent. It also stymies robust AI, machine learning, analytics and compliance solutions that need enterprise visibility to operate optimally.”