Self-storage Company Leverages Predictive Analytics
LumenData | July 12, 2016
A leading self-storage company is leveraging LumenData’s Predictive Analytics Platform for dramatic improvements in customer retention and retention rates.LumenData’s unique Prediction Engine, coupled with the storage company’s PII data and BlueKai data is generating entirely new insights into its shoppers and customers. The combination of PII and non-PII data creates a deep understanding of who visits the company’s website, when, and what his/her propensities are.