Splunk: How the big data revolution can change your business for good

Splunk has unveiled a number of new updates to its core programs as it looks to help businesses everywhere get the most out of their data. Speaking at the companies .conf 2018 event in Orlando today, Splunk CEO and president Doug Merritt emphasized the need for organizations to, “embrace data to make things happen.” “We are in the midst of the data revolution, and these product updates ensure the Splunk platform evolves as our world does to deliver business outcomes no matter the organization, team or dataset,” he told nearly eight thousand attendees at the conference keynote. “There are two kinds of companies today: those who only record events with data, and those who make things happen with data. These advancements in machine learning, performance and investigation to the Splunk Platform help our customers take fast action, and our product roadmap will shift mindsets about what is possible to achieve.”