2020 Content Marketing Spectrum

This is a video explainer of the difference between Content Marketing, Branded Content and Native Advertising - with examples to help put it all into context.Accompanying video that tried to separate signal from noise on the different approaches of content in the business.

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WorkFusion

What if software could learn to identify high-quality work and manage the people who perform it? WorkFusion was born out of research that co-founders Max Yankelevich and Andrew Volkov sponsored at MIT’s Computer Science and Artificial Intelligence Lab (CSAIL). WorkFusion creates technology that makes economies work. The rapid rise of AI and automation, along with the changing roles of people in the workforce, have created both complexity and opportunity for individuals, businesses and entire countries. Our company’s purpose is to reduce this complexity and help our customers exploit the opportunity through products that pair people with intelligent software robots.

OTHER VIDEOS

Understanding User Entity and Behavior Analytics (UEBA)

video | August 11, 2023

User Entity and Behavior Analytics (UEBA) is a cybersecurity technology and approach that focuses on analyzing the behavior of users and entities (such as devices, applications, and systems) within an organization's IT environment. By using advanced data analytics, machine learning algorithms, and artificial intelligence, UEBA aims to detect and prevent cyber threats by identifying anomalies, deviations, or patterns in user and entity activities that might indicate potential security risks....

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How to Use Analytics in UX

video | August 14, 2023

Integrating analytics into UX work helps to make data-based decisions and focus efforts on projects with the most significant impact....

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Forestat Global: Data and Analytics Spanning the Entire Forest Value Chain

video | July 28, 2023

The only business intelligence platform with data and analytics spanning the entire forest products value chain—from wood to biofuel. With a wealth of information and global coverage, Forestat Global helps decision-makers navigate the forest products-based market with confidence....

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Modak Nabu: An Integrated Data Engineering Platform

video | July 28, 2023

Are you looking for a solution to break down data silos, democratize access, and unleash the true power of data within your enterprise? Check out how Modak has brought automation of the data life cycle within an organization leading toward innovation. Modak is a leading provider of data engineering solutions, empowering organizations to harness the power of their data with a focus on simplicity, automation, and scalability. Modak offers innovative products and services that streamline data processes and drive actionable insights....

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Spotlight

WorkFusion

What if software could learn to identify high-quality work and manage the people who perform it? WorkFusion was born out of research that co-founders Max Yankelevich and Andrew Volkov sponsored at MIT’s Computer Science and Artificial Intelligence Lab (CSAIL). WorkFusion creates technology that makes economies work. The rapid rise of AI and automation, along with the changing roles of people in the workforce, have created both complexity and opportunity for individuals, businesses and entire countries. Our company’s purpose is to reduce this complexity and help our customers exploit the opportunity through products that pair people with intelligent software robots.

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