Quantium Analytics
Quantium is a globally recognised leader in the development of data-driven insights and ideas. Insights into the rapidly changing needs and preferences of consumers, and ideas about how brands can engage customers and what their businesses must do to succeed. Quantum brings the highest pedigree to its combined skill sets of Data, Analytics, Technology and Media, and enables brands to create new and sustainable sources of competitive advantage. Quantium has enabled many of Australia’s most progressive businesses to capitalise on the value of their own data, combined with Quantium’s unique data assets, analytical skills and software development capabilities, to create greater customer understanding and attraction. Analysis is typically undertaken by actuaries and data scientists, using sophisticated processes to profile and predict customer behaviour and response. Such analysis is always connected to real commercial outcomes. Technology is deployed to enable the analysis and understa