Genalytics

genalytics.com

Genalytics is a supplier of predictive data solutions that help direct marketers and data analysts better target customers, discover new market opportunities, manage risk, and detect fraud. The company's patented software platform uses existing data to create predictive models that are applied to over 120 million households, making more accurate projections about future customer behavior. Genalytics is used by the financial, telecommunications, non-profit, franchise and retail...

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Related News

IS DIGITAL FINALLY A MATCH FOR TV?

Genalytics | March 28, 2016

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One early lesson that’s emerged this year is that many candidates need to work harder than ever at getting noticed, especially when a rival campaign is able to easily capture the media spotlight. Taking a traditional approach has proven less successful so far this cycle....

Read More

BIG DATA HAS A BIG PROBLEM: IT’S TIME TO PRE-IDENTIFY DEMAND

Genalytics | January 25, 2016

news image

Within the first few months of your first mortgage payment, you’ll find yourself wandering the aisles of your local hardware store. Home ownership, after all, means home maintenance. There’s a causal connection there, just as there’s a causal connection between your first day of work and your first withdrawal from your 401(k), or the sports injury you suffered in high school and the arthritis treatment you seek 30 years later. In life, one event follows the other, even if the d...

Read More

FROM BIG DATA TO ACTIONABLE ANALYTICS

tdworld.com | January 24, 2020

news image

For many utilities, this world is not far off. For PECO Energy Co., a subsidiary of Exelon Corp., this world is here now as a result of the Exelon Utilities Analytics Academy. This program is aimed at enabling employees to adopt digital skills, such as machine learning, operational analytics, visual storytelling and automated analysis. This ensures the people who are most familiar with the meaning behind the data also can conduct their own analysis, rather than having to rely on a central group ...

Read More

DATA IS THE NEW WATER AND AI IS HELPING ORGANISATIONS RIDE THE WAVE

yourstory.com | January 23, 2020

news image

As of June 2019, there were over 4.4 billion internet users in the world. This statistic represents an 83% percent increase in the number of people using the Internet in just five years! Right now, over 5 quintillion bytes of data are generated in a single day (that’s 5 followed by 18 zeros). Simply put, there’s an ocean of data out there, and AI is our best bet to analyze, understand, and innovate with it. It’s no surprise, therefore, that when it comes to the tech landscape a...

Read More
news image

IS DIGITAL FINALLY A MATCH FOR TV?

Genalytics | March 28, 2016

One early lesson that’s emerged this year is that many candidates need to work harder than ever at getting noticed, especially when a rival campaign is able to easily capture the media spotlight. Taking a traditional approach has proven less successful so far this cycle....

Read More
news image

BIG DATA HAS A BIG PROBLEM: IT’S TIME TO PRE-IDENTIFY DEMAND

Genalytics | January 25, 2016

Within the first few months of your first mortgage payment, you’ll find yourself wandering the aisles of your local hardware store. Home ownership, after all, means home maintenance. There’s a causal connection there, just as there’s a causal connection between your first day of work and your first withdrawal from your 401(k), or the sports injury you suffered in high school and the arthritis treatment you seek 30 years later. In life, one event follows the other, even if the d...

Read More
news image

FROM BIG DATA TO ACTIONABLE ANALYTICS

tdworld.com | January 24, 2020

For many utilities, this world is not far off. For PECO Energy Co., a subsidiary of Exelon Corp., this world is here now as a result of the Exelon Utilities Analytics Academy. This program is aimed at enabling employees to adopt digital skills, such as machine learning, operational analytics, visual storytelling and automated analysis. This ensures the people who are most familiar with the meaning behind the data also can conduct their own analysis, rather than having to rely on a central group ...

Read More
news image

DATA IS THE NEW WATER AND AI IS HELPING ORGANISATIONS RIDE THE WAVE

yourstory.com | January 23, 2020

As of June 2019, there were over 4.4 billion internet users in the world. This statistic represents an 83% percent increase in the number of people using the Internet in just five years! Right now, over 5 quintillion bytes of data are generated in a single day (that’s 5 followed by 18 zeros). Simply put, there’s an ocean of data out there, and AI is our best bet to analyze, understand, and innovate with it. It’s no surprise, therefore, that when it comes to the tech landscape a...

Read More

Resources

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Data Architecture

The EDI Buyer’s Guide

Whitepaper

resource image

Business Intelligence, Big Data Management

Modak Nabu: An Integrated Data Engineering Platform

Video

resource image

Business Intelligence, Big Data Management, Big Data

Leveraging Big Data for Competitive Advantage: Benefits

Article

resource image

Data Architecture

The EDI Buyer’s Guide

Whitepaper

resource image

Business Intelligence, Big Data Management

Modak Nabu: An Integrated Data Engineering Platform

Video

resource image

Business Intelligence, Big Data Management, Big Data

Leveraging Big Data for Competitive Advantage: Benefits

Article

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us